In today's Ask Allison episode of the podcast, we're talking about whether you really need a website when money is tight and tech feels overwhelming—and why, in today's landscape, skipping one often slows everything down. We'll explore why relying solely on referrals can quietly limit your growth, how clients actually make decisions when comparing providers, and why visibility matters more than perfection. We'll also talk honestly about the discomfort of building a site and why a simple, imperfect website is often enough to get started. If you've been avoiding a website because it feels intimidating, unnecessary, or out of reach, this conversation will help you reframe it as a practical, sustainable step forward.

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