In Episode 96 of the Email Sound Booth Podcast, Liz Wilcox, the fresh princess of email marketing, shares insights into her top-performing email of January 2025. Liz discusses her email strategy, emphasizing transparency and the importance of clear communication with her audience. Despite sending fewer emails compared to Q4 of the previous year, one standout newsletter, 'New, New, New,' achieved a 64.5% open rate and a 4% click rate. Liz explains why the high number of unsubscribes from this email is a positive indicator and elaborates on her approach to leadership and subscriber engagement. She also highlights the links that intrigued her audience the most, including her own YouTube channel and the work of her graphics designer. The episode concludes with an invitation to join her $9 email marketing membership for more behind-the-scenes content and email marketing tips.

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Link to new new newwww email

Episode 19: My Best Performing Email from Sep 2024 (and why it worked)

Episode 37: My Best Performing Email from Oct 2024 (and why it worked)

Episode 57: My Best Performing Email from November

Episode 81: Top Performing Email of December 2024