Today’s guest is a world-class expert who makes sure that all my events are profitable. Linda Kane of Blue Diamond Event Management has been my event manager for several years. She has been doing live events and has been working with coaches and entrepreneurs for 12 years. 

 

In today’s episode, Linda and I talk about the factors that create a successful and profitable event. She shares pricing tips and guidelines as well as strategies on how you can lessen the overall expense of your event while increasing it's revenue.  

 

 

“Know your back end – what do you want to make in the event, how are you going to get there and reverse engineer it.” – Linda Kane 

  

 

 

In This Episode of Real Money Talks:  

• How to get a profitable venue 
• Buying versus renting audio visual equipment 
• How to effectively save on event materials 
• The category where the biggest expenses go 
• How good marketing affects your profitability 
• How much to charge the client 
• Where to start with sponsorships and how to take care of sponsors 

 

 

 

 

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Loral Langemeier is on a mission – to educate and empower the Real Money Talks community on how to have those important money talks that are straight, to the point, and can be applied to every aspect of your life. So, tune in every Monday, Wednesday, and Friday on iTunes to learn, ask Loral a question, and create your path to financial freedom! Don’t forget to leave a review and grab your free gifts on AskLoral.com!