Want our team to run your pricing through World Cup ’26? Get a free revenue audit: https://www.freewyldfoundry.com/report The 2026 FIFA World Cup (June 11–July 19, 2026) will send up to 6 million visitors across host cities in the U.S., Canada, and Mexico. If you operate in or near a host market, a smart strategy could turn June/July into a year’s worth of revenue.

What we cover

• Key dates that move the market (including the group-stage draw on December 5, 2025)
• Host cities to watch (Vancouver, Seattle, SF Bay Area, Los Angeles, Kansas City, Dallas, Houston, Atlanta, Miami, Toronto, Boston, Philadelphia, New York/New Jersey, plus Mexico City, Guadalajara, Monterrey)
• Why fan zones and downtown corridors matter as much as stadiums
• Pricing philosophy when comps are thin (bias high, protect inventory, monitor pacing)
• Travel spillover to nearby destinations (Grand Canyon, Vegas, national parks, regional drives)
• Cultural touches that convert (e.g., bikes + orange swag for Dutch supporters)
• How to monitor market signals daily without losing your mind

Action steps

1. Raise your June–July 2026 base rates now (2–10× your norm, depending on proximity + property quality).
2. Block or minimum-stay protect high-demand nights until after the draw.
3. Calendar alert: December 5, 2025 — release of group-stage draw → expect a booking rush within hours.
4. Map your micro-locations: stadium, downtown, fan zones (municipal announcements), transit, watch-party districts.
5. Daily scan post-draw: track competitor pricing, pick-ups, and event calendars; adjust pacing thresholds.
6. Differentiate listings for specific fan bases (amenities, décor accents, transit guides, supporter-area tips).
7. Widen your net: push content/SEO for “near [host city]” itineraries; capture spillover demand.

Links & resources

• Match info & schedule: fifa.com
• Free revenue audit (for $1M+ portfolios / ~15+ listings): freewyldfoundry.com/report

Work with us

Want our team to run your pricing through World Cup ’26? Apply for a free revenue audit: freewyldfoundry.com/report

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