In a world where there’s always another bright shiny object to chase, Kasey Boone proves that it pays to become an expert before becoming an influencer. The esthetician, owner of Glow Skincare spa, creator of Glow Skincare tools, co-host of the Beauty Biz BFFs podcast and social media influencer shares how she dug into the beauty industry with persistence and an appetite for risk.

The prospect of a career in nursing or acting on the soap opera, "One Life to Live," couldn't get in the way of Farmaesthetics founder Brenda Brock's heritage: Working with what's grown from the land. The daughter of seven generations of Texan farmers, Brenda shares how the "kitchen chemistry" of her childhood led to founding a clean beauty business years before the industry embraced non-toxic skincare.

A serial innovator, Milo cookwear co-founder Zach Schau talks how being perceptive about your everyday life can lead to game-changing business ideas. Hear how he went from designing bikes to shaking up the cooking industry by beautifully rethinking one of the beloved kitchen tools: the Dutch Oven.

Éva Goicochea saw sexual wellness as the last frontier in personal care, leading her to co-found Maude -- a company that creates products to make sex better. But building a company based on sex isn't without its challenges.

Reformation and Revolve veteran, Boyish Jeans founder Jordan Nodarse opens up about how his career in fashion drove him to found a chic, sustainable denim company where doing better for the planet is just another cost of doing business.

What began as a suburban couple’s search for new sheets ended with the founding of a direct-to-consumer luxury bedding business. On this week’s episode, Scott and Missy Tannen, the married co-founders of luxury bedding company Boll and Branch, share how their relentless curiosity led them to become a viral-marketing success and the biggest consumer of Fair Trade Certified organic cotton in the world.

Sheena Yaitanes, founder and CEO of Kosas, left behind her pursuit of a career in medicine to conquer her dream of creating a makeup company. Sheena shares how she found the confidence to share her passion with the world and delves into the special color-creation process for her makeup lines.

This week, hear from CFDA Award nominee and ATM Anthony Thomas Melillo founder and creative director, Tony Melillo. He opens up about the success and shuttering of his first business, and why the goal of his legacy namesake company was to transform the humble T-shirt into an elegant wardrobe staple.

After Andrew Cinnamon spent years honing his eye under design icons Fabien Baron and Murray Moss, the fragrances made by his own company, Cinnamon Projects, emerged from an endeavor that was purely personal. Andrew and his partner archived a year’s worth of images that started as inspiration without a clear destination. In this episode, he’ll divulge how a luxe line of incense and holders emerged from the mass of visuals, coaxed out by the pair’s powers of creative distillation.

Indie Lee was given less than six months to live, so she did what few of us would do: found a clean skincare company. On this episode, Indie opens up about where she found her passion for living and how surviving a brain tumor sparked the idea for her company. We'll dig in to why clean beauty is here to stay and get specific about how to start making your routine a bit cleaner. And you can shop Indie and Alex's favorite things at verishop.com/inspo.