Presented by Naked Sports Innovations

John-Ruben started UNNA. This Stockholm-based brand represents the heart and soul of running beyond speed and competition. They say "it's not about finishing in first place, it's about finishing in a good place."

I can not explain it full here. I ask that if I've earned your trust in the last few years that you would simply press play and enjoy it.

Check out the UNNA x HOKA collab.

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• Patreon | BtS Building Borderlands
• Borderlands.cc | Podcast Network
• Sign up: analog*Borderlands [new]letter
• Hyperlyte Hotline - RUNMORE649 (786.667.3649)
• Wylder is now available on iOS + Android.
• Salt Lake Foothills Trail Races | 30 May 2026

Partners

• Hyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium, Miles of Dirt
• Naked Sports Innovations - I wear this running belt EVERY TIME I RUN.

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RUNNING GEAR

• Naked Running Band
• Path Projects Apparel
• La Sportive Prodigio Pro

PODCAST GEAR

• OSMO Pocket 3
• Shure MV7
• Neewer MS60B