The following guests sit down with host Justin White:

•     Nathan Howry – Broker-Owner, The Mortgage Maniac
•     Darren Copeland and Bobby Kerr, Summit Lending


Five-star Google Reviews Provide the Social Proof Needed to boost your Business

You can tell a potential customer how good you are at your job or you can show them. How can independent mortgage brokers come up with a system for getting online reviews that will bring them more business? Tune into episode #10 of Good. Better. Broker. as we talk with two broker shops whose production increases have coincided with the number of 5-star reviews they receive.

In this episode of the Good. Better. Broker. Podcast, you’ll learn how and when to ask for the online reviews you need to grow.


In this episode, we discuss ...

•     1:47 – the impact of Google reviews on Nathan’s business
•     4:04 – why reviews are an essential part of a mortgage broker’s business
•     5:18 – why it’s important to ask for reviews
•     6:39 – why Darren decided to focus on online reviews
•     8:10 – Darren and Bobby’s philosophy on reviews
•     8:38 – why social proof is important for mortgage brokers
•     11:02 – the importance of leveraging your CRM for reviews
•     11:59 – Bobby’s advice on timing of asking clients for reviews
•     18:44 – how to use your reviews with real estate agents


Resources Mentioned in This Episode:

Google My Business


Show Contributors:

Nathan Howry
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Darren Copeland
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Bobby Kerr
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Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

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