Franchise Secrets Podcast

On this special episode of Franchise Secrets, Erik was joined by Jesse Cole, owner of  @The Savannah Bananas .

Jesse shares how he and his wife self-funded The Savannah Bananas and began with over 1 million dollars in debt, to creating one of the most coveted teams in all of baseball.

Jesse has been hailed as one of the greatest marketers, but he shares how he doesn't view himself as a marketer.

This podcast gives an inside look at one of the most out of the box creative thinkers in business and the takeaways are applicable to business owners far and wide--both in and out of franchising.

Be sure to pick up Jesse's books here:

Find Your Yellow Tux: How to Be Successful by Standing Out

https://www.amazon.com/Find-Your-Yellow-Tux-Successful/dp/161961846X/ref=sr_1_2?crid=R3OT5VKH7V19&keywords=Jesse+cole&qid=1669830731&sprefix=jesse+cole%2Caps%2C432&sr=8-2

Fans First: Change The Game, Break the Rules & Create an Unforgettable Experience

https://www.amazon.com/Fans-First-Change-Unforgettable-Experience/dp/154452921X/ref=sr_1_1?crid=R3OT5VKH7V19&keywords=Jesse+cole&qid=1669830731&sprefix=jesse+cole%2Caps%2C432&sr=8-1

Learn more about the Savannah Bananas here:

https://thesavannahbananas.com

Enjoy today's episode of the Franchise Secrets podcast!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook:

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert

Today, Erik is joined by multi-unit franchisee and co-founder of  @Franchise Ramp , Peter Hansen, and his Executive Business Coach, Michael Anderson.

In this special episode, we give you an inside look at the dynamics between a business coach and their clients and why having that relationship can completely change your mindset.

Peter and Michael document their journey from client/coach to friends, dispel common misconceptions about hiring coaches, and give compelling reasons why every entrepreneur should seriously consider hiring an executive coach.

Enjoy today's episode of the Franchise Secrets podcast!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook:

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert

Today, Erik is joined by Lane Fisher and Jeff Herr.

Lane is a Franchise Attorney and co-creator of the Springboard Franchising Conference. Jeff is the co-founder of Front Street Equity Partners.

Today, the trio discusses one of the most common mistakes emerging brands make and gives a simple solution to avoid it.

If you're an emerging franchisor, this episode will be beyond valuable to you! Enjoy today's episode of Franchise Secrets.

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook:

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

We have an exciting episode for you today!

Erik is joined by Dave Mortensen, co-founder of  @Self Esteem Brands . Mortensen revolutionized the fitness industry when he and Chuck Runyon co-founded Anytime Fitness – an alternative to big-box gyms.

​ @Anytime Fitness  has now scaled to over 5000 open locations worldwide and is on pace to open 10k locations.

The pair dive deep into topics like:

-Mistakes most brands make early on

-How to view and engage with competitors

-How to have successful partnerships

-What strong leadership looks like for a brand or family of brands

-The advantages of being part of a family of brands

-The smartest people in franchising

-and MUCH MORE!

Enjoy today's episode of Franchise Secrets!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook:

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

Today, Erik is joined by Homefront Brands Chairman and CEO @Jeff Dudan .

Jeff is a franchise executive and founder of AdvantaClean, a national restoration and remediation business with 240 locations in 37 states, which was acquired in January of 2019.

Erik and Jeff provide practical advice for franchisees, emerging and established franchisors, and franchise buyers.

The pair talk about risk and the differences between retail and service brands--something franchisors are typically hesitant to discuss.

They also talk about territories--how many franchisors should have and what size they should be.

Enjoy today's episode of Franchise Secrets!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook:

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

Today, Erik is joined by Emerging Franchisor and Mastermind member, Michael Reynolds, founder of  @Mosquito Mike Franchising .  

Mike talks about his decision to not bring on a franchisee who had cash in hand and was ready to pull the trigger on buying a Mosquito Mike Franchise. 

His reasoning is genius and it's the mark of an emerging brand who has a solid growth strategy. You won't want to miss this!

Erik and Mike talk about a variety of topics including:

-Going From Franchisee to Franchisor

-Mike's Journey from near bankruptcy as a franchisee to founding Mosquito Mike

-Why it's important to bring on the right franchisee

-the importance of culture

and much more!

Enjoy today's episode of Franchise Secrets!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook: 

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

Today, I am joined by my good friend, Joe Attia. 

Joe had a successful exit from Orange Theory Fitness and is now a KidStrong Franchisee. 

If you're a new franchisee or considering buying a franchise, this episode will be super valuable for you. 

Joe, a Ph.D. in Economics, used to hate franchising--he didn't want anything to do with it. Now, he is a multi-unit owner and has owned multiple brands. 

What changed? Well, you'll just have to listen to find out 😎

Enjoy today's episode of Franchise Secrets!

Be sure to check out our new website, www.ScalableFranchise.com! 

Enjoy today's episode of Franchise Secrets!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook: 

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

Did you attend the 2022 Springboard Conference?

If not, I'm telling you...you missed out! 

Springboard is the top Franchising conference for franchisors--particularly emerging brands. 

Today, I'm joined by Springboard founder, Lane Fisher, and my business partner, Jeff Herr, to talk about the impact of Springboard, key takeaways, and why every emerging brand should attend. 

Make sure you're in the loop for next year's event here: https://franchisespringboard.com

-----------------------------------------------------

Be sure to check out our new website, www.ScalableFranchise.com! 

Enjoy today's episode of Franchise Secrets!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook: 

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

Today, Erik is joined by Fran Dev & Lead Gen expert, Dan Claps.

With a combined 30+ years of franchise experience, the pair talk about where franchising is headed, lead generation, content creation strategies, and even role-play as former consultants. 

This episode is helpful for franchise buyers who want to break into franchising, franchisees who want to level up, and emerging franchisors who want to take the franchising space by storm. 

Be sure to check out our new website, www.ScalableFranchise.com! 

Enjoy today's episode of Franchise Secrets!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook: 

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

Today, Erik is joined by Jamie Weeks, The Largest Orange Theory Fitness Franchisee, and Founder of SweatHouz Infrared Sauna Studios.

Jamie shares the secret sauce on how he had massive growth with Orange Theory, where your focus should be to be able to grow, what life balance looks like, and much more!

Topics mentioned in this episode: 

-How To Cultivate Culture The Right Way

-What To Focus On If You Want To Grow Your Business

-Life Balance vs. Work/Life Balance

-How You Should View Employees

-Going From Franchisee to Franchisor

-and MUCH More!

Franchisees and Franchisors, this episode will be super beneficial for you! 

Enjoy today's episode of Franchise Secrets!

Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?

Spotify: https://open.spotify.com/show/4BpskQS...

Apple Podcasts: https://podcasts.apple.com/us/podcast...

Learn more about my franchisee mastermind here:

www.franchisetribe.com ⬅

Learn more about my franchisor mastermind here:

www.franchisortribe.com ⬅

Learn more about my passive investing mastermind here:

www.tribeofinvestors.com ⬅

Want to buy a franchise? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Want to franchise your business? Connect with me here:

https://forms.gle/n4JedEuU5p7asE617 ⬅

Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!

http://www.youtube.com/channel/UCGL_D....

Add Erik as a friend on Facebook: 

https://www.facebook.com/erik.v.horn/

Follow Erik on Instagram:

https://www.instagram.com/erikvanhorn/

Connect with Erik on Linkedin:

https://www.linkedin.com/in/evanhorn/

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.