The Katie Lance Podcast

From Community to Closings: How Small Actions Grow Big Business (with Amy Karol)


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How can giving back to your community help your real estate business grow authentically? In this inspiring episode, Katie sits down with Amy Karol, a Florida-based real estate leader and community champion, to explore how small, genuine actions - like a local pet food drive - can transform your personal brand and attract clients who love working with you.

You’ll learn:
 ✅ How to build trust without feeling salesy
 ✅ Ways to align your passions with your business
 ✅ Tips for creating small, meaningful community initiatives
 ✅ Why “people, not pitching” is your superpower in real estate

Amy’s journey from professor to agent to community leader is a blueprint for standing out in a crowded market while doing what you love. Whether it’s avocados, dogs, or sunsets, you’ll discover how your interests can lead to real, lasting connections - and ultimately, more clients who feel like your people.

🎧 Listen in and get inspired to take your brand from good to great, while building a business that feels aligned and joyful.

👉 Want the full one-hour training? It’s available inside the #GetSocialSmart Academy, or you can purchase it separately.

Questions? Email me [email protected] or DM me @katielance. Thank you!

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The Katie Lance PodcastBy Katie Lance

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