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How can giving back to your community help your real estate business grow authentically? In this inspiring episode, Katie sits down with Amy Karol, a Florida-based real estate leader and community champion, to explore how small, genuine actions - like a local pet food drive - can transform your personal brand and attract clients who love working with you.
You’ll learn:
✅ How to build trust without feeling salesy
✅ Ways to align your passions with your business
✅ Tips for creating small, meaningful community initiatives
✅ Why “people, not pitching” is your superpower in real estate
Amy’s journey from professor to agent to community leader is a blueprint for standing out in a crowded market while doing what you love. Whether it’s avocados, dogs, or sunsets, you’ll discover how your interests can lead to real, lasting connections - and ultimately, more clients who feel like your people.
🎧 Listen in and get inspired to take your brand from good to great, while building a business that feels aligned and joyful.
👉 Want the full one-hour training? It’s available inside the #GetSocialSmart Academy, or you can purchase it separately.
Questions? Email me [email protected] or DM me @katielance. Thank you!
By Katie Lance5
8080 ratings
How can giving back to your community help your real estate business grow authentically? In this inspiring episode, Katie sits down with Amy Karol, a Florida-based real estate leader and community champion, to explore how small, genuine actions - like a local pet food drive - can transform your personal brand and attract clients who love working with you.
You’ll learn:
✅ How to build trust without feeling salesy
✅ Ways to align your passions with your business
✅ Tips for creating small, meaningful community initiatives
✅ Why “people, not pitching” is your superpower in real estate
Amy’s journey from professor to agent to community leader is a blueprint for standing out in a crowded market while doing what you love. Whether it’s avocados, dogs, or sunsets, you’ll discover how your interests can lead to real, lasting connections - and ultimately, more clients who feel like your people.
🎧 Listen in and get inspired to take your brand from good to great, while building a business that feels aligned and joyful.
👉 Want the full one-hour training? It’s available inside the #GetSocialSmart Academy, or you can purchase it separately.
Questions? Email me [email protected] or DM me @katielance. Thank you!

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