Here on the Business of Architecture show we talk about two words that don't often go together, money and architecture. Yes, we talk about what a lot of architects don't like talking about, how to make enough money as an architect to pursue the kind of projects you want to work on.

Here on the show we believe that making good money facilitiates making good architecture and living a full life that isn't hampered by the stress of paying the bills or finding the jobs.

In this episode, UK architect James Butterworth takes us on a journey through the economic crash, getting laid off from his corporate architecture job, to fully booking his architecture practice and looking to hire more people.

James has figured out how to market and get more clients for his firm, he appreciates that you need various marketing channels to work simultaneously if you want real clients.