Creatives Rule the World

From Macrame to Millions: How a 20-Year Cancer Survivor Built a Jewelry Empire While Healing Her Soul with Scosha Woolridge


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What happens when success feels like a beautiful prison? Australian jewelry designer Scosha shares her raw journey of building a 20-year jewelry empire while navigating financial crashes, celebrity endorsements, cancer, divorce, and ultimately the healing that set her free. From accidentally starting her business with macrame learned in Brazil to working with brands like Ralph Lauren and getting Brad Pitt wearing her jewelry, Scosha's story isn't just about business growth but about choosing authenticity over approval.

In this deeply personal conversation, Scosha reveals why her business actually grew during the 2008 crisis, how a breast cancer diagnosis became "the gift that changed everything," and why she left a 20-year marriage to dive into plant medicine healing. She discusses setting boundaries with family after decades of people-pleasing, her unique jewelry philosophy of making "the value of gold and string equal," and her new venture Shama Shama Productions focused on helping others transform through healing work.

In this episode, you'll learn:

  • [09:16] How Scosha's business actually grew during the 2008 financial crisis while others failed
  • [35:33] The Brad Pitt endorsement that "blew up" her men's jewelry line
  • [41:16] Breast cancer diagnosis: "the gift that changed my life"
  • [44:46] Using Landmark Forum to get clarity on leaving her 20-year marriage
  • [49:37] Setting boundaries: "I will no longer be the peacemaker"

Here are the resources mentioned in the show:

  • Follow @scosha on Instagram
  • Scosha’s Jewelry
  • Creative Force of Nature Mastermind Retreat - October 6-8, 2025 at Scottsdale, AZ
  • The Desire Brand Effect Jewelry Sales Accelerator

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

  1. Click here to review the show on Apple podcast or your favorite platform
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  3. Share your favorite insights and inspirations

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xo, Tracy Matthews


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Creatives Rule the WorldBy Tracy Matthews

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