Diversifying your traffic sources, building your email list, and the tools to help you build your audience with Andrew Wilder and Colin Devroe

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Welcome to episode 473 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Andrew Wilder and Colin Devroe from NerdPress. 

Future-Proofing Your Content with Andrew Wilder and Colin Devroe

We were so thrilled to have Bjork sit down with Andrew Wilder and Colin Devroe for this episode! Andrew is the CEO of NerdPress and one of our Food Blogger Pro experts, so you may have seen him around the forum breaking down all things WordPress for our members! Colin Devroe is also on the NerdPress team—he's a Senior Product Manager currently working on SaveThis and Hubbub, NerdPress's very own social sharing plugin (previously Grow Social Pro and Social Pug before that).

This episode has been an affirmation for us all that to keep your content flourishing, you'll want to dig deep to build a community and form lasting relationships with your readers. We hope you enjoy the episode as much as we did!

In this episode, you’ll learn about:

• Diversifying Your Traffic Sources: The landscape of social media is constantly evolving — while giants like Meta (Facebook, Instagram) hold significant power, it's crucial to look beyond them. You'll learn about the rise of the "fediverse," an open-source network allowing users to move between social platforms and take their content and followers with them, as well as the importance of diversifying your traffic sources and exploring emerging platforms to future-proof your content strategy.
• Build Lasting Connections with Your Audience: Growing a loyal email list is critical to building strong reader relationships. This episode emphasizes the importance of consistent communication and providing valuable content to your subscribers. The power of community is much stronger than you think and can help you and your content remain stable in the long run!
• Maximize Traffic and Community Through Strategic Tools: You'll hear about how various tools like Hubbub (their very own social sharing plugin), SaveThis (a tool within Hubbub Pro), and Flipboard can help you grow your audience — and your email list — while still providing value to your readers!

Resources:

• NerdPress
• Hubbub Pro
• Hubbub Lite (free to use)
• SaveThis by Hubbub
• Flipboard
• Recap of Fediverse Webinar for Creators and Curators by Flipboard
• 1,000 True Fans by Kevin Kelly
• Nathan Barry’s Newsletter
• Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Yoast and Clariti. Learn more about our sponsors at foodbloggerpro.com/sponsors.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership