I’m excited to bring you another client success story today! I’m sharing how one client has been gaining exposure on Pinterest and rocking her food blog as a consequence.

Today’s podcast episode is sponsored by our standard maintenance package. You can go to our Services page and find out more about our management packages. We have three different levels of Pinterest management. Today we’re going to be sharing more about that standard maintenance package and how we use it to help one of our clients.

I’m excited to have Lindsay of Cotter Crunch on the podcast with me. We’re going to be talking about her 2-year history with Simple Pin and what growth and opportunities she has experienced during that time frame.

The Story of Cotter Crunch

Lindsay is a nutrition specialist and her husband was a professional triathlete for 10 years. Her husband was the first to create a blog. On that blog, he would post about his training and Lindsay would occasionally post recipes. Eventually, her husband suggested that she start her own blog…so she did. Lindsay initially blogged about sports nutrition and her husband’s training regimen for racing.

During that time, Lindsay also had some health issues due to a parasite she contracted in Africa while working in an orphanage. Her health issues, combined with her husband’s training regimen, led her down the path of becoming a gluten-free nutrition specialist with a focus on sports. She’s always had a desire to help people heal from food allergies and educate on the topic of sports nutrition.

Her husband retired in 2015 due to an injury. At that time, Lindsay decided to rebrand and shift the focus of her blog. She started honing in on gluten-free food using a holistic approach, and really started to focus on her food photography. Helping people live a gluten-free lifestyle is now her passion.

Using Pinterest for Business

Lindsay first started using Pinterest in 2010, back when you had to be invited to use the platform. She doesn’t even remember what she was pinning back then. It was a totally different layout than it is today.

She became more active on Pinterest in 2014 when she was busy creating recipes for various companies. Before that, all she had pinned was workout ideas. In 2015, she started to use Pinterest to promote her own brand and started working on improving the quality of her photography and pins.

Related: Creating Pinterest Images that Capture the Pinner’s Attention

Becoming a Simple Pin Client

Lindsay came to us in February of 2016 as our 49th client. She learned about us through my appearance on the Food Blogger Pro podcast. She initially hired us for a consultation. After learning about our management services, she decided to make the investment in our standard Pinterest management service to take that task off her plate.

When she first started working with us, she was getting 26,000 page views from Pinterest. In May of that year, she jumped to 103,000. In July of 2017, she hit 292,000 page views. Her Pinterest traffic has grown steadily since that time.

Nourishing Superfood Bowls

Through that growth, something really amazing happened. Lindsay was offered a cookbook deal. She was approached because of her pins on Pinterest. Having her own cookbook was a childhood dream so it was super exciting when this opportunity presented itself. Her cookbook, Nourishing Superfood Bowls launched in...