GameMakers

GameMakers

By Joseph KimLeisureVideo Games
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GameMakers episodes

  • Where is the Game Industry Today? - M&A and Public Game Companies | Pixels & Profits #1

    Like the rest of the world, the games industry has undergone many changes!

    The impact of the end of ZIRP, global macro trends, and the end of the age of excess leads to many changes.
    We discuss where we are today, the M&A outlook, and the outlook for major public game companies.
    M&A discussion
    - Scopely/Savvy
    - Rovio/SEGA
    - Activision/Microsoft
    Public Companies:
    - AI + @NVIDIA (NVDA)
    - Embracer (EMBRAC-B)
    - Ubisoft (UBSFF)
    - Take Two (TTWO)
    - EA (EA)
    - Unity (U)
    - Applovin (APP)
    OUTLINE:
    0:00 Intro
    3:19 Where are we as a games industry?
    7:20 Are games recession-proof?
    8:53 JK take on rise of Asia, age of efficiency
    13:48 State of M&A
    23:06 Rovio + @SEGA
    29:08 Scopely + Savvy
    32:32 Outlook on Activision acquisition by Microsoft
    37:33 AI x Nvidia
    47:35 Large vector to small vector game development
    50:59 Embracer
    52:50 Speculation on lost $2B deal by Embracer
    54:50 Ubisoft
    59:43 Take-Two
    1:06:49 Unity
    1:13:25EA
    1:16:48 Applovin
    👇 EPISODE LINKS:
    - Matthew Kanterman: https://www.linkedin.com/in/matthew-k...
    - Joseph Kim: https://www.linkedin.com/in/jokim/
    - Brian Peganoff: https://www.linkedin.com/in/brian-peg...
    😃 —CONNECT WITH ME! —
    • MY INSTAGRAM → @jokim1
    • TWITTER → @jokim1
    • LINKEDIN → https://www.linkedin.com/in/jokim/

    1 hr 28 min
  • Mobile Growth: IDFA Deprecation Scapegoat or Reality?

    Let's be real. Everyone is blaming IDFA! Listen to the top 3 reasons why any game failed over the past 6 months; it's always IDFA. How real is this?

    There is a narrative today that IDFA deprecation has destroyed mobile marketing growth and made new game launches dramatically more difficult to even impossible.
    The counter-narrative more often whispered in private conversations, is that the scapegoating of IDFA is false. Bad games, bad forecasts, and fundamental team problems are more to blame than IDFA.
    What's the truth? Find out now by tuning into this podcast!
    OUTLINE:
    0:00 Intro
    1:05 The real impact of IDFA deprecation
    8:47 Approaches to solving IDFA deprecation
    16:18 Quantifying impact of IDFA deprecation by genre
    21:48 Aren't we just all back to normal?
    25:08 Has IDFA deprecation driven M&A activity?
    29:08 Impact on UA teams from IDFA deprecation: big losses
    36:13 Apple iOS vs. Google Play for UA
    39:15 Operational changes to UA
    41:01 The biggest future trends to watch for
    👇 EPISODE LINKS:
    - Eran Friedman, CTO at Singular: https://www.linkedin.com/in/eranfried...
    - Levi Matkins, CEO at LifeStreet: https://www.linkedin.com/in/lmatkins/
    - Warren Woodward, CGO at Upptic: https://www.linkedin.com/in/warrendwo...
    SUBSCRIBE TO GAMEMAKERS:
    - Newsletter: https://gamemakers.substack.com/
    😃 —CONNECT WITH ME! —
    • MY INSTAGRAM → @jokim1
    • TWITTER → @jokim1
    • LINKEDIN → https://www.linkedin.com/in/jokim/
    — POPULAR CONTENT —
    🤑 Economy of the Metaverse with Tim Sweeney    • Economy of the Me...  
    ℹ️ How to Build the Amazon of Game Companies    • Building the Amaz...  
    🔮 Gaming Trends | A Look Ahead at 2021    • Mobile Gaming Tre...  
    🖥️ The Future of PC Gaming    • Future of PC Gami...  
    🔴 Games Industry M&A    • Games Industry M&...  
    🔴 Netcode for Multiplayer Games    • Netcode for Multi...  
    🔴 IDFA Deprecation Product Impact    • Apple IDFA Deprec...  
    🔴 Trip Hawkins on the New High Score    • Trip Hawkins | Th...  
    🔴 LiveOps F2P Best Practices    • LiveOps - F2P Sal...  Chapters

    49 min
  • Diversity in a Changing World | Sarah Thomson Shares Her Experience

    Sarah Thomson is a long-time games industry veteran, having had an extremely successful career in business development at companies like IUGO, Gree, Sony (PlayStation), Google, and most recently at Bad Robot Games.

    We discuss her experience and thoughts on female diversity in the gaming industry. Get ready for a real discussion where we try to address topics more meaningfully.
    OUTLINE:
    0:00 Intro
    1:30 How should women be treated in the workplace, if differently from men?
    6:45 JK's experience with diversity in India
    9:41 Male-to-male vs. male-to-female engagement
    14:50 Importance of being open on both sides | Focus on intent, understand emotions
    27:30 How to give feedback when bias occurs?
    31:17 Risks of giving feedback and retaliation?
    36:50 Why is the games industry so male-dominated?
    41:14 Benefits of different perspectives and female diversity
    48:45 How to encourage diversity?
    53:23 Diversity in startups vs. large organizations | Is JK copping out on diversity?
    59:37 Is diversity vs. efficiency a false trade-off? The impact of macroeconomy on diversity
    1:05:36 Contacting Sarah/final message from Sarah
    👇 EPISODE LINKS:
    • Sarah Thomson LinkedIn: https://www.linkedin.com/in/sarahthomson/
    • Iron Galaxy Studios: https://irongalaxystudios.com/
    • Bad Robot Games: https://www.badrobotgames.com/
    SUBSCRIBE TO GAMEMAKERS:
    - Apple Podcast: https://apple.co/34hfOtv
    - Spotify Podcast: https://spoti.fi/3Cpyq7i
    - Newsletter: https://gamemakers.substack.com/
    - Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio
    😃 —CONNECT WITH ME! —
    • MY INSTAGRAM → @jokim1
    • TWITTER → @jokim1
    • LINKEDIN → https://www.linkedin.com/in/jokim/
    — POPULAR CONTENT —
    🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw
    ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I
    🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI
    🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s
    🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs
    🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw
    🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso
    🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA
    🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

    1 hr 8 min
  • JK Vlog #7: Adversity, Focus on Can Do!

    I'm back after a few months. Here are some recent thoughts on dealing with adversity that has come up this year. I really thought 2023 was gonna be easy! Lol. FORTUNATELY, I'm still struggling with challenges which is making me a better person. As my wife recently told me: "Don't focus on what we can't do or can't have, let's focus on what we can do." LFG everybody. Hope you're all killing it!

    7 min
  • Hypernova: Facing Adversity and Building the GTA for India!

    Mayur Bhimjiyani is the CEO and co-founder of Hypernova, an India-based F2P games studio building a GTA-like game focusing on the Indian market. Mayur speaks about his background, the history behind Hypernova, and why they are building Mayanagari, a game Mayur hopes to become as successful as GTA.

    OUTLINE:
    0:00 Intro
    1:02 Why do so many Indian game devs call Hypernova the most exciting game studio in India?
    4:45 Why build Mayanagari - the GTA for India?
    16:33 The history behind Hypernova
    22:07 Mayanagari stage and launch plans
    26:10 Mayanagari monetization model
    33:30 The evolution of the India games industry- RPGs
    35:38 New game dev vs. liveops in India (Zynga vs. Hypernova)
    40:07 Positive areas and areas of improvement for new game dev in India
    44:30 What do you look forward to from India game dev market?
    45:20 How to contact Mayur or find out more about Mayanagari?

    47 min
  • Sequoia Capital India on Investing in Indian Gaming Market

    OUTLINE:

    0:00 Sequoia Capital India introduction
    0:49 Intro to Shailesh Lakhani and Prachi Pawar
    3:29 Type of investments and founders they seek
    4:36 Surge pre-Series A program
    5:30 Specific opportunities and trends in India
    9:04 Gaming opportunity in India
    13:51 Specific gaming investment opportunities they seek
    14:59 Why did Sequoia India invest in Lila Games?
    16:30 Current investment environment, macro factors
    19:19 Advice to founders based on current trends
    21:10 Outlook on Web3
    22:51 Advice to founders who would pitch Sequoia India
    SUBSCRIBE TO GAMEMAKERS:
    - Apple Podcast: https://apple.co/34hfOtv
    - Spotify Podcast: https://spoti.fi/3Cpyq7i
    - Newsletter: https://gamemakers.substack.com/
    - Don't miss an episode on Youtube:    / gamemakersstudio  
    👇 EPISODE LINKS:
    - Sequoia Capital India Website: https://www.sequoiacap.com/india/
    - Shailesh Lakhani: https://www.linkedin.com/in/shailesh-...
    - Prachi Pawar: https://www.linkedin.com/in/prachi-pa...

    25 min
  • F2P Game Startups: Keep Going or Tap Out? ft. Michael Martinez (CEO of FunCraft)

    OUTLINE:

    0:00 Intro 

    0:33 The "brutal" game dev environment  

    2:11 Current market environment vs. before 

    3:50 More about Funcraft and the business situation 

    8:15 Funcraft's biggest challenge 

    9:40 How do you determine what game to make? 

    11:52 Biggest lessons and challenges of startups vs. big companies to achieve success 

    14:54 Challenge of new game dev from big companies 

    17:20 Lessons for mobile gaming startups in current market environment 

    19:50 Focus vs. "don't bet the farm" 

    22:12 Keep going or do you tap out? When to pivot or quit? 

    26:55 The benefit of just being alive 

    28:20 Current primary challenges 

    31:45 Thoughts around selling your company  

    34:10 Advice to new entrepreneurs in F2P gaming 

    36:30 Thoughts on current marketing challenges 

    39:40 Future trends and opportunities 

    41:50 Final thoughts on state of market and overall market outlook 

    43:05 How to reach Michael

    👇 EPISODE LINKS:

    - Michael Martinez, CEO of Funcraft: https://www.linkedin.com/in/martinezmichaelj/

    - FunCraft: https://www.funcraft.com/

    SUBSCRIBE TO GAMEMAKERS:

    - Apple Podcast: https://apple.co/34hfOtv

    - Spotify Podcast: https://spoti.fi/3Cpyq7i

    - Newsletter: https://gamemakers.substack.com/

    - Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

    45 min
  • Debate: Is Blizzard Stack Ranking Evil?

    OUTLINE:

    0:00 Bloomberg article on stack ranking at Blizzard

    1:01 Introduct to speakers: Matthew Kanterman, Drew Levin, and Brett Nowak

    1:48 High level thoughts on stack ranking as a practice

    5:33 Stack ranking poll results - Majority are against

    7:30 JK hypothetical situations to use stack ranking

    25:40 Character vs. cruelty in stack ranking during recruiting

    36:30 Management rationale behind stack ranking

    39:27 Should the Blizzard manager have been fired?

    47:10 Stack ranking ties to capability of management layer

    50:45 Stack ranking for performance evaluation

    1:07:10 Why employees should get close to company value creation to avoid layoffs

    1:08:40 JK's crazy stack ranking performance evaluation idea - investing virtual $ in co-workers

    1:26:40 Final thoughts on getting canceled

    👇 EPISODE LINKS:

    - Matthew's reference to The Office Clip: https://www.youtube.com/watch?v=3wqQXu13tLA

    - Matthew Kanterman, Director of Research at Roundhill Investments: https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/

    - Drew Levin, Director of Product at Riot Games: https://www.linkedin.com/in/drew-levin-7a225626/

    - Brett Nowak, CEO at Liquid & Grit: https://www.linkedin.com/in/brett-nowak-8920675/

    SUBSCRIBE TO GAMEMAKERS:

    - Apple Podcast: https://apple.co/34hfOtv

    - Spotify Podcast: https://spoti.fi/3Cpyq7i

    - Newsletter: https://gamemakers.substack.com/

    - Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

    😃 —CONNECT WITH ME! —

    • MY INSTAGRAM → @jokim1

    • TWITTER → @jokim1

    • LINKEDIN → https://www.linkedin.com/in/jokim/

    — POPULAR CONTENT —

    🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

    ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

    🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

    🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

    🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

    🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

    🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

    🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

    🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

    1 hr 29 min
  • Mobile Shooters: What's Next After Battle Royale? ft. Jordan Phang/Naavik (FREE REPORT!)

    OUTLINE:

    0:00 Intro 

    0:50 Jordan Phang self intro 

    1:35 Mobile shooter game market size 

    2:53 Competitive concentration in mobile shooter and Asia

     4:25 Success in China 

    5:40 US market and games to watch out for 

    6:50 Adapting games for specific markets like Japan and China 

    8:25 Naavik's shooter taxonomy and problems with classification 

    12:52 Explanation of extraction shooter sub-genre 

    14:15 Current extraction shooter games: Lost Light, Arena Breakout 

    15:22 The thesis behind extraction shooter as the next big subgenre in mobile shooters 

    17:18 Monetization of shooter games 

    21:50 The future mobile shooter games to watch out for 

    23:38 Warzone Mobile 

    24:38 Players looking for something new 

    27:00 Problems with Apex Legends Mobile (we recorded this in Jan 2023, before the shutdown announcement) 

    28:15 Outlook for 2023: Get excited!

    👇 EPISODE LINKS:

    - Get the free Naavik Pro report on Mobile Shooters here: https://naavik.co/deep-dives/genre-report-shooter-preview?rq=mobile%20shooters

    - Jordan Phang: https://www.linkedin.com/in/jordan-phang-8137b710/

    30 min
  • Breaking the Meta in The Game of Life! with Moritz Baier-Lentz (Lightspeed Venture Partners)

    Moritz Baier-Lentz is a partner at Lightspeed Gaming, heading up their gaming investment practice.

    Today we discuss viewing life as a game and how to optimize your own goals towards life by thinking about life as a game and how to break the meta.

    You won't want to miss this unique and interesting discussion, so check it out!

    SUBSCRIBE TO GAMEMAKERS:

    - Apple Podcast: https://apple.co/34hfOtv

    - Spotify Podcast: https://spoti.fi/3Cpyq7i

    - Newsletter: https://gamemakers.substack.com/

    - Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

    OUTLINE:

    0:00 Introduction, the concept of life as a meta game

    1:16 Explanation of "meta" and viewing life as a game

    6:32 Moritz's background, career history

    12:15 What are current metas for success in life? Breaking the meta

    15:26 Breaking conventional wisdom, play as experimentation: work vs. play

    23:00 Cross-combining different skills or industries to build a new meta

    29:20 Approaching life as quest objectives, Moritz's framework for life

    34:00 Details on Moritz's life framework

    37:10 Examples of interesting life initiatives from Moritz, achievement by discipline

    41:55 Using being "extreme" to accomplish goals, how to stand out

    45:34 JK's weird dating example

    46:45 How does someone pursue extremism?

    52:30 The next chapter at Lightspeed Gaming for Moritz

    55:55 What will become of Moritz's LA gaming parties?

    👇 EPISODE LINKS:

    - Moritz Baier-Lentz: https://www.linkedin.com/in/moritzbaierlentz/

    😃 —CONNECT WITH ME! —

    • MY INSTAGRAM → @jokim1

    • TWITTER → @jokim1

    • LINKEDIN → https://www.linkedin.com/in/jokim/

    — POPULAR CONTENT —

    🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

    ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

    🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

    🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

    🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

    🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

    🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

    🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

    🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

    57 min

About GameMakers

From the publisher's feed

The GameMakers podcast publishes current, entertaining, and in-depth discussions on F2P game development. Topics that we cover include the business of games, F2P monetization, liveops, game design,…

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