This episode tackles the common dilemma photographers face about whether blogging still matters compared to Instagram posting. Meredith’s husband explains that blogs aren’t meant to directly bring clients but to provide long-term value, authority, and useful resources. He stresses quality over quantity, advising website owners to focus on fewer, stronger posts instead of weekly filler or AI-generated content. This helps build credibility, avoids “garbage” blogs, and makes websites more valuable to both Google and real users.

Timestamps

[0:00] Introduction and listener question setup
[0:24] The Instagram vs. blogging dilemma
[1:18] Why Instagram success still matters
[1:41] What groups say about blogging frequency
[2:47] Social media posting expectations vs. reality
[3:55] Why blogs shouldn’t be written to sell directly
[4:38] The problem with old, broken blogs
[6:35] “Garbage” blogs and how they harm SEO
[7:43] Quality over quantity: monthly vs. weekly blogging
[10:35] What makes content truly valuable

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