Are you ready for some tough love? Because that's exactly what Tim and Randy are bringing you today.

The point of this episode is simple. The fitness business is hard, there's no denying it. But if you want to succeed, you've got to be willing to go all in.

If you're not willing to put in the work, then get the hell out now and do something else. Because this game is not for the faint-hearted.

But here's the thing: it's not as difficult as it needs to be when you know where your time and attention need to be spent. You can win this game, there's no doubt about it, but you need the right mindset and the right strategies.

Tune in to this episode for some tough love on what it takes to succeed as a gym owner!

Key Takeaways

- Fitness growth summit update (00:29)

- Why there's resistance to raising rates in fitness (04:28)

- The value of fitness services (08:08)

- The gym business is not a hobby (09:17)

- Go all in to change your life (17:51)

- The playbook of gym business success (18:15)

Additional Resources

- Learn more about our Business Accelerator Coaching Program for Gym Owners  

- Grab your tickets for the 2023 FitPro Growth Summit  

- Learn more about The Iron Circle 

- Business Talk with Fitness Professionals Facebook group 

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