Green Side Up

Green Side Up

By Jason Lee & Jordan UpcavageBusinessEntrepreneurship
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Green Side Up episodes

  • Ep 44. Hurricanes: High Tides, High Winds, and High Stress

    In this episode, Jordan and Jason discuss the aftermath of Hurricanes Helene and Milton and the extensive tree damage and cleanup efforts Jordan's company has been dealing with over the past few weeks. Jordan shares harrowing stories of yellow jacket attacks, massive tree removals, and the emotional toll of helping a grieving customer. The guys also touch on Jordan's own home damage and flooding, as well as some exciting news about a new podcast sponsorship. This episode provides a firsthand account of the challenges tree care companies face in the wake of a major storm event.

    [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ www.intriguemedia.com IG:@imintriguemedia Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/
    58 min
  • Ep 43. What do you do for fun? A Glimpse into Entrepreneurial Therapy

    In this episode of the Greenside Up Podcast, host Jason Lee is joined by fellow landscapers Matt Hiner and Mark Smith for an exciting discussion about their recent alligator hunting adventure in Florida. The trio share their expectations, experiences, and the thrill of hunting these prehistoric creatures, providing listeners with a glimpse into the unique world of Florida gator hunting. Beyond the hunt, they also dive into the importance of building a strong company culture, incorporating fun team-building activities, and the personal passions that fuel their entrepreneurial spirits. This episode is a must-listen for anyone interested in the landscaping industry, outdoor adventures, and the challenges and rewards of running a successful small business.

    [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/
    40 min
  • Ep 42. Mentorship and Collaboration: Freddie Lewis' Path from Pro Baseball to Landscape Entrepreneurship

    In this episode, we sit down with Freddie Lewis, a former professional baseball player who found his way into the landscape industry through a connection with our hosts, Jason and Jordan. Freddie shares his journey, from playing for the New York Yankees to working alongside Jason and Jordan in their early landscape business ventures. Freddie recounts the valuable lessons he learned from Jason and Jordan, from mastering landscape design and installation to developing a strong customer service mindset. He discusses how those formative experiences shaped his own path, leading him to eventually start his own landscape company and, more recently, transition into his current role as a Business Development Manager at Yellowstone Landscape. We also welcome Brandon Steele from FIS, part of the Heritage Landscape Supply Group, who provides insights into the company's EOP event and the value they bring to their customers. The conversation covers the challenges and opportunities in the landscape industry, the importance of continuous improvement, and the power of building lasting partnerships. Throughout the episode, our hosts Jason, Jordan, and Bryan share their own experiences and stories, offering a unique perspective on the industry. From alligator hunting adventures to the importance of hiring the right team, this episode provides a candid look at the realities of running a successful landscape business, with Freddie's journey serving as a testament to the value of mentorship and collaboration in the green industry.

    [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/
    1 hr 1 min
  • Ep 41. Treetop Talks: Insights from Production Tree Climbers
    In this episode, Jordan and Jason speak with two experienced arborists, David and Carson, at the Saluting Branches event in Florida. They discuss their backgrounds in the tree care industry, the differences between tree climbing competitions in the north versus the south, the challenges of working with cranes and crane operators, and the importance of effective project management and communication when servicing residential customers. David and Carson share insights into the tree care business, permitting requirements, and building strong relationships with clients and the community. This conversation provides a fascinating look into the world of professional arborists and the passion they bring to their work. Show notes: IG: @urbanarboriculture90 www.oneilstreeservice.com www.salutingbranches.com [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/

    54 min
  • Ep 40. Live with a Florida State Representative: Insurance Reform and Flying Cars!

    In this special on-location episode, we're joined by Florida State Representative Doug Bankson at the Florida National Cemetery for the Saluting Branches event. Rep. Bankson shares his personal connection to this meaningful day honoring fallen veterans, as well as insights into the important work being done by the arborist community. The conversation also covers critical issues impacting Floridians, including the homeowners insurance crisis and rising auto insurance costs. Rep. Bankson provides an update on legislative efforts to address these challenges, offering hope that solutions are on the horizon. Additionally, Rep. Bankson discusses an exciting new transportation technology - vertiports for electric vertical takeoff and landing vehicles. He shares his vision for Florida to lead the way in this emerging industry.

    [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/

    33 min
  • Ep 39. Unlocking Savings and Efficiency: Heritage Landscape Supply Group's Early Order Program Revealed
    In this episode of the Greenside Up podcast, hosts Jordan and Jason are joined by representatives from Heritage Landscape Supply Group and FIS Outdoor to discuss their industry-leading Early Order Program (EOP). James Bennett and PJ Watson provide an in-depth overview of the EOP, highlighting the significant savings, extended payment terms, and rebate opportunities available to landscape contractors. The conversation explores the breadth of products covered under the EOP, from agronomics to hardscapes and fencing, as well as the valuable design and takeoff services offered by Heritage. Listeners will gain insights into Heritage's nationwide expansion, their commitment to building strong customer relationships, and the company's focus on making money, having fun, and giving back to the community. Whether you're a seasoned landscape professional or just starting out, this episode is packed with actionable information to help you maximize the benefits of Heritage's EOP and take your business to new heights. Tune in to learn how you can leverage this program to improve your cash flow, streamline your operations, and stay ahead of the competition. Show Notes: www.heritagelandscapesupplygroup.com www.fisoutdoor.com [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/

    39 min
  • Ep 38. Saluting Branches: A Day of Service at the Florida National Cemetery
    In this special episode of the Greenside Up Podcast, hosts Jason Lee and Jordan Upcavage are joined by returning guest Adam Jackson and his wife Danae Jackson to discuss the 10th anniversary of Saluting Branches, a nationwide event where tree care professionals volunteer their services to maintain and beautify veteran cemeteries. The group is on location at the Florida National Cemetery in Bushnell, the second busiest national cemetery in the country. They share the history and significance of Saluting Branches, the massive scale of the volunteer efforts, and the personal connections the hosts have to this hallowed ground. This episode provides a moving look at how the tree care industry comes together to honor those who have served our country Show Notes: www.salutingbranches.org @salutingbranches on IG and FB [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/

    43 min
  • Ep 37. Tackling Back Pain in the Green Industry: A University of Florida Physical Therapy Study
    In this episode, we sit down with Kim and Janeen from the UF Physical Therapy Department to discuss their research study on addressing low back pain among nursery and landscape workers. They share the motivation behind the study, the data collection and training methods, and the challenges and barriers they've encountered in implementing practical solutions. The conversation explores how physical therapy and worker health are deeply intertwined with the green industry, and the team's goal of providing alternative pain management strategies to reduce opioid use. This episode offers valuable insights for landscape and nursery business owners looking to support the wellbeing of their workforce. Show Notes: Kim Dunleavy UF Physical Therapy Department [email protected] [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/

    32 min
  • Ep 36. Will Running This Business Ever Be Easy?

    In this episode, Jordan and Jason discuss the challenges of running growing landscape and tree care businesses. They share stories of dealing with difficult employees, navigating staffing issues, and the constant grind of managing the day-to-day operations. Despite the struggles, they remain committed to improving their business and finding ways to work smarter, not harder. This honest and relatable conversation provides insights for other small business owners navigating the ups and downs of entrepreneurship.

    [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/

    49 min
  • Ep 35. Recruiting and Retaining Top Talent in the Green Industry

    In this episode of the Greenside Up Podcast, hosts Jason Lee and Jordan Upcavage sit down with Michael and Ben from Best Human Capital and Advisory Group, a recruiting and HR consulting firm focused on the Green Industry. They discuss the challenges of finding and retaining top talent in the landscaping, nursery, and tree care sectors. Michael and Ben share their expertise on the hiring process, including how they build relationships with candidates, their success rates, and the importance of onboarding and retention strategies. The conversation also covers the emotional aspects of succession planning for family-owned businesses and the growing interest from private equity firms in the Green Industry. This in-depth discussion provides valuable insights for Green Industry business owners on recruiting, human resources, and planning for the future of their companies. Whether you're looking to fill a key leadership role or prepare for an eventual exit, this episode is a must-listen. https://bhcagroup.com/

    [email protected] https://www.instagram.com/greensideuppodcast/ https://www.instagram.com/skyfroglandscape/ www.skyfroglandscape.com www.indepenttreeservice.com Mention Green Side Up or use the link below to get $500 off with your SingleOps subscription! https://referral.singleops.com/l/JORDANUPCA68/ Podcast Produced by Mr. Producer - https://www.instagram.com/mrproducerusa/

    38 min

About Green Side Up

From the publisher's feed

Welcome to "Green Side Up: Tackling Entrepreneurial Weeds in Landscaping and Tree Care." Join hosts Jason Lee & Jordan Upcavage, a battle-tested landscaper, and a tree whisperer, as they peel back the layers of small business ownership in the green industry.

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