Grow Your Clinic

To all our listeners, we just want to thank you for sharing your earbuds with us every week! We’re getting tons of feedback from reviews and ratings on iTunes and Stitcher, and now, you can also listen to us through Google Home, Alexa and Spotify!

We really love sharing our insights and guests, and if you want to get in touch, maybe you have a couple of suggestions and comments about our show, you can reach out to us at [email protected] with the subject line “Podcast Help”, and Jack will personally make sure to get back to your message.

You may also want to visit our Clinic Mastery Business Academy if you want to learn more about growing your clinic business.

If you like this episode of the Grow My Clinic podcast,please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

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• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
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• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

Simon Ashley joins us this week on the podcast to talk about what life is like as an owner of an integrated health care center, Atune, and how he manages his life as a practitioner and business owner. He also shares some amazing insights about leadership, managing a multidisciplinary team and handling conflicts within their organization.

QUOTES FROM THIS EPISODE

“Having that clear vision is very important because it helps determine who’s going to be on [your] bus. Because if they don’t line up about what it is that we are doing, if they don’t get it, then they’re not generally interested.”

“When it comes to employing GPs, it’s about having something unique that they’re after that they can’t get anywhere else, and having something that’s bigger than them that they want to be a part of.”

“One of the things that’s really important for people to understand is that in an integrated setting, you need to have a leader. You need to have someone who is able to coordinate or lead each area, and that’s important.”

“If you don’t have a good leader leading the GP area, or the osteo area, or the physio area, then what tends to happen is you’ve just got paperwork in there but they’re not actually progressing and bringing it all together in the business.”

MENTIONS

• Grow My Clinic online course
• Atune
• Simon Ashley (LinkedIn)

SHOW NOTES

• [0:00:50.3]  How Simon got into osteopathy
• [0:02:08.6]  What makes osteos unique?
• [0:03:43.7]  What inspired Simon to start his own clinic and Simon’s near death experience
• [0:05:21.1]  Simon’s journey from being a clinician to becoming the founder of Atune
• [0:07:07.9]  Two biggest lessons Simon learned from being the leader of a high calibre business
• [0:08:39.8]  How does Simon communicate his values to his team?
• [0:09:42.4]  Professions at Atune that are a bit out of the ordinary
• [0:11:29.5]  Challenges when recruiting and integrating GPs into the business’ work model
• [0:13:23.1]  Framework of employment and contracting
• [0:15:31.1]  Doing evidence-based work
• [0:17:39.8]  Managing conflicts and Atune’s concept of a ‘healthy conflict’
• [0:20:05.5]  How Simon manages his many roles in business and in life
• [0:22:05.7]  Simon’s advice to people who are looking to start their own integrated health centers
• [0:23:30.1]  Check out Atune!

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

In this episode, Ben walks us through the process of time blocking, its benefits and how to implement it to make sure you get the high value stuff done.

QUOTES FROM THIS EPISODE

“One hour of inspired time is greater than six hours of uninspired time.”

MENTIONS

• Grow My Clinic online course

SHOW NOTES

• [0:04:28.0]  Increasing your capacity
• [0:06:03.8]  Structuring your time and doing the high value stuff

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

It’s story time again this week with Ben Lynch, and he shares his wonderful experience with R.M. Williams’ customer service personnel, which you may want to implement in your own clinic as well.

QUOTES FROM THIS EPISODE

“There is some merit to the way you talk to people in person or on the phone that is focused, genuine, present, and it’s there to help the person navigate through their challenge and lead them to a solution.”

MENTIONS

• Grow My Clinic online course

SHOW NOTES

• [0:00:19.7]  Ben’s experience with R.M. Williams’ customer service personnel
• [0:09:32.4]  Ben’s challenge to listeners

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

This week on the podcast, we are going to talk about why we need systems in our clinic and how to implement them.

QUOTES FROM THIS EPISODE

“A good system beats a great person.”
“If you can systemize and document... you can hand it over with the right accountability.”

MENTIONS

• Grow My Clinic online course
• Clinic Mastery Business Academy

SHOW NOTES

• [0:00:47.2]  Why systems #1: A good system beats a great person
• [0:01:16.5]  Why systems #2: Systems can be outworked regardless of who’s there
• [0:01:40.2]  Why systems #3: If the team changes - someone leaves, someone’s sick, etc. - the systems stay the same
• [0:02:11.2]  Why systems #4: Systems allow you to work on your business, not in it
• [0:03:18.5]  Why systems #5: Increased level of service delivery
• [0:03:53.0]  Why systems #6: Systems are the formation of new habits
• [0:04:21.0]  Why systems #7: Systems free us to think about the next opportunity
• [0:05:50.7]  Action step

If you need help creating systems and/or making systems work, you can reach out to us and join us in our Business Academy. We’re going to teach you how to implement and track them so that they don’t end up dusty on the shelf.

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

This week, we are going to talk about the importance of highlighting your wins with your team.

MENTIONS

• Grow My Clinic online course

SHOW NOTES

• [0:03:11.0]  Having a channel for celebrations/wins
• [0:04:26.1]  Using core values as the filter through which you celebrate wins

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

This week, Ben is going to help you get started with creating systems for your clinic.

If you don't have systems set up yet, or maybe you're having a hard time setting them up, this episode will surely help you through the process.

QUOTES FROM THIS EPISODE

“Quality systems are needed in your business to reduce the reliance of the business on you, the owner.”

MENTIONS

• Grow My Clinic online course

SHOW NOTES

• [0:00:31.7]  Why we need systems in our clinic
• [0:01:07.9]  Creating systems #1. Know the outcome
• [0:01:32.2]  Creating systems #2. Identify the resources to be used
• [0:01:59.6]  Creating systems #3. Identify the person who is responsible
• [0:02:34.4]  Creating systems #4. Outline every single step
• [0:03:14.1]  Creating systems #5. Tracking and accountability
• [0:05:23.1]  How to get started with creating systems

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

In this episode, Ben talks about the three key drivers to growing your business inspired by the mentor of mentors, Jay Abraham, and applies it in the healthcare context.

QUOTES FROM THIS EPISODE

“The more you add value to your patients, the more you receive value.”

MENTIONS

• Grow My Clinic online course

SHOW NOTES

• [0:01:27.3]  The three key drivers by Jay Abraham
• [0:02:21.5]  Applying Jay’s three key drivers in the healthcare world
• [0:03:42.8]  Key driver #1: Help more people
• [0:05:19.4]  Key driver #2: Help more often
• [0:07:56.9]  Key driver #3: Add more value

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

In this episode, Ben talks about how to improve your client experience with a simple gesture - using both of your hands. It’s a premium often employed by companies to make their clients feel extra special.

MENTIONS

• Grow My Clinic online course

SHOW NOTES

• [0:00:36.8]  The Singaporean’s hospitality
• [0:04:01.0]  The use of two hands
• [0:07:09.6]  Benefits of using two hands

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!

Founder and best-selling author Joseph Pine joins us this week to talk about new ways of adding value to your economic offerings. He teaches businesses how to grasp the nature of the emerging Experience Economy and envision their role in it - whether it be staging experiences, guiding transformations, or mass customization.

QUOTES FROM THIS EPISODE

“The progression of economic value basically talks about what has happened to create economic value over the millennium in which we had business.”
“Experiences are a distinct economic offering.”
“Doctors must be actors. In addition to demonstrating clinical acuity, the physician is expected to assume a role depending upon the particular situation, the particular patient.”
“You use the experiences to guide your customers to change, to help them achieve their aspirations.”

MENTIONS

• Grow My Clinic online course
• Strategic Horizons

BOOKS BY JOSEPH PINE AND JIM GILMORE

• The Experience Economy: Where Work Is Theater & Every Business a Stage
• Mass Customization: The New Frontier in Business Competition
• Authenticity: What Consumers Really Want
• Infinite Possibility: Creating Customer Value on the Digital Frontier

SHOW NOTES

• [0:01:46.2]  What is the experience economy and the progression of economic value?
• [0:04:03.3]  Experience as a commodity
• [0:07:30.7]  Creating distinct offerings
• [0:08:35.2]  The realms of experience
• [0:14:06.0]  Turning mundane interactions into engaging encounters
• [0:17:32.6]  Why doctors must be actors as well
• [0:18:07.6]  Personalized, engaging and memorable experiences
• [0:22:10.9]  Trending strategies and technologies in staging personalized experiences
• [0:25:29.5]  Steps to personalizing your clinic experience
• [0:28:49.8]  Going beyond the experience
• [0:32:07.1]  Joe’s parting advice to listeners
• [0:33:22.7]  Connect with Joe!

If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!

If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:

• iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
• Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
• Watch on YouTube - https://www.youtube.com/@clinicmastery

We appreciate your support and feedback!