Growing your email list, connecting with your audience, and working with sponsors with Allea Grummert from Duett

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Welcome to episode 475 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Allea Grummert from Duett. 

Grow Your Email List and Connect with your Audience with Allea Grummert 

Email marketing expert Allea Grummert founded her agency, Duett, in 2018 with the goal of helping content creators improve their email marketing. She’s been an invaluable resource for the Food Blogger Pro and Pinch of Yum teams and is also an industry expert in the Food Blogger Pro community, so you may have seen her around the forum!

In this episode, Allea spills the tea on growing your email list and building deeper connections with your audience. She'll also talk about why email is a must-have for content creators and how to turn it into a profitable asset. From crafting irresistible welcome sequences to landing brand sponsorships, Allea shares her proven strategies for email success. Get ready to level up your email game!

In this episode, you’ll learn about:

• Email is Your Secret Weapon: Learn why email should be a top priority for any content creator or publisher. Discover how to grow your email list, create compelling welcome sequences, and use chat marketing tools like ManyChat to boost your blog traffic.
• Connect and Convert: Uncover the power of email in building genuine connections with your readers. Allea talks more about her email philosophy and how you can leverage email to humanize your brand, increase engagement, and turn subscribers into paying customers.
• Automate, Monetize, and Thrive: Discover time-saving strategies for automating your email sequences and maximizing your email list's potential. Learn how to generate income through sponsored emails and ad networks while maintaining creative freedom.

Resources:

• Duett
• Alexandra’s Kitchen
• Interact
• Episode 277 of the Tax Smart Real Estate Investors Podcast: Growing A Multi-Million Dollar Empire & Real Estate’s Role with Sam Parr
• Tax Smart Real Estate Investors Podcast
• The Hustle
• Sam’s List
• Hampton
• Hubslife
• Aristotle’s Rhetorical Triangle
• Raptive: Newsletter Identity Capture
• Who Not How by Dan Sullivan
• Follow Allea on Instagram and X
• Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Yoast and Clariti. Learn more about our sponsors at foodbloggerpro.com/sponsors.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.