Gui Costin is the authority on effectively selling to Millennials. A seasoned entrepreneur, sought-after speaker, and author of the book Millennials Are Not Aliens, Gui is constantly looking for ways to innovate within his profession. To date, he has founded two successful companies with an eye towards the investment industry’s future. Gui is the founder and CEO of Dakota, an investment services company that provides a full suite of products, services and technologies to help small to mid-size investment firms grow their businesses. He also recently launched Stage Investor Network, an online platform that connects institutional investors and asset managers using in-depth, high-quality content that appeals to a generation of buyers who want to learn about investment strategies on their own time without having to initially talk to anyone. The one thing Gui is most proud of is his team: “Without the longstanding, extraordinary people we have at Dakota, we’d be a fraction of our current selves. It’s all about the people you have on your team and how you treat them.”

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