Superwomen with Rebecca Minkoff

Hidden Gems: Amira Rasool of The Folklore

01.03.2023 - By Rebecca MinkoffPlay

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Because you’re a follower of RM and all things beautiful and unique, we assume you’ve heard of The Folklore. If you haven’t, however, it’s time to Get. On. It. The brainchild of Amira Rasool, The Folklore is both a DTC and wholesale marketplace connecting buyers to distinctive brands that have been geographically and racially marginalized. Here you’ll find brands across apparel, accessories, homeware, and beauty that utilize styles and materials unique to the countries they call home.

A unique business model calls for a unique leader, and Amira has always been up for the challenge. The youngest Black woman to raise over $1M in a pre-seed round, Amira is evolving her leadership style as her business evolves, all while consistently investing in the success of small businesses around the globe.

Thanks for listening!  Don't forget to order Rebecca's new book, Fearless: The New Rules for Unlocking Creativity, Courage, and Success.

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Guest Website

TheFolkloreGroup.com

TheFolklore.com

Shop.TheFolklore.com

AmiraRasool.com

Social Media

@thefolklore

The Folklore Group

@amirarasool

Big Ideas

Keeping investors on board when the business makes a pivot.

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