Whether we’re in a hot market or a down market, whenever things seem to be out of balance, it’s our job as agents to guide our clients through the process. 

Managing our clients’ expectations (or, more importantly, their emotions) is the key to keeping any transaction running smoothly. 

The question is, how do we do that? Is it really as simple as having a clear line of communication? 

In this clip, we're introducing the concept of 'future pacing' and doubling down on the importance of being up front from the get go.

Be open with sellers about the challenges and curveballs that might be thrown their way in a transaction. It's called future pacing. -Greg Harrelson

Three Things You’ll Learn In This Episode