In this episode, we talk to an experienced Facebook marketer Mojca Zove who started her first real online store in 2020, and then bootstrapped it to 100k in 6 months. The number of things she learned along the way is priceless.

Her store, Your Soul Time, sells crystals and natural incense. Almost a year later their house is packed with inventory and they’re opening their first brick & mortar store and looking to scale beyond the local market.

We learn:

• How she got her first sales without paid ads
• What she learned about good and bad packaging
• Why she's not participating in Black Friday
• Her post-iOS14.5 Facebook advice

Show Links

• Your Soul Time
• Stamped.io
• Super Spicy Media
• Twitter: @mojcamars

Sponsors

• Free 30-day trial of Zipify OCU - (To get an unadvertised gift, email [email protected] and ask for the "Tech Nasty Bonus".
• Try Bold Product Upsell, free trial
• Save 20% on Turbo, a blazing fast Shopify theme - Use code KURT20 at checkout
• Improve your shop’s search engine ranking with Venntov SEO Meta Manager

Never miss an episode

• Subscribe wherever you get your podcasts
• Join Kurt's newsletter

Help the show

• Ask a question in The Unofficial Shopify Podcast Facebook Group
• Leave a review
• Subscribe wherever you get your podcasts

What's Kurt up to?

• See our recent work at Ethercycle
• Subscribe to our YouTube Channel
• Apply to work with Kurt to grow your store.