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If you've ever stared at a model picker and wondered whether to click Flash, Sonnet, Opus, Instant, or Think Deeper, you are not alone. These naming conventions are genuinely confusing, and most people just pick something and hope it works. The stakes are higher than they might seem, though. Token misuse has left some companies with eye-watering AI bills, including one case where a single employee ran up a $500,000 tab in a month.
The good news is that there is a simple mental model that cuts through all the noise, and once you have it, choosing the right model for any task takes seconds.
In this How I AI episode, Neo and I walk through the four major AI platforms, Gemini, ChatGPT, Claude, and Copilot, and break down exactly which model to use and when. We also get into tokens, usage limits, and why matching the model to the task matters far more than most people realise.
How I AI is a special series within How I Work where Neo and I explore how high performers are using AI at work to boost productivity, make better decisions and reduce overwhelm.
What you'll learn:
Connect with Neo Aplin on LinkedIn (https://www.linkedin.com/in/neoaplin/) and via inventium.ai (https://inventium.ai), where he leads Inventium's AI training and upskilling work with organisations and teams.
My latest book The Energy Game is out on July 7, 2026. You can order a copy here: https://amzn.to/48ID29M
Connect with me on the socials: Linkedin (https://www.linkedin.com/in/amanthaimber)
Instagram (https://www.instagram.com/amanthai)
If you are looking for more tips to improve the way you work and live, I write a weekly newsletter where I share practical and simple to apply tips to improve your life. You can sign up for that at https://amantha.substack.com/
Visit https://www.amantha.com/podcast for full show notes from all episodes.
Get in touch at [email protected]
Credits:
Host: Amantha Imber
Sound Engineer: Martin Imber
See omnystudio.com/listener for privacy information.
By Amantha Imber4.9
122122 ratings
If you've ever stared at a model picker and wondered whether to click Flash, Sonnet, Opus, Instant, or Think Deeper, you are not alone. These naming conventions are genuinely confusing, and most people just pick something and hope it works. The stakes are higher than they might seem, though. Token misuse has left some companies with eye-watering AI bills, including one case where a single employee ran up a $500,000 tab in a month.
The good news is that there is a simple mental model that cuts through all the noise, and once you have it, choosing the right model for any task takes seconds.
In this How I AI episode, Neo and I walk through the four major AI platforms, Gemini, ChatGPT, Claude, and Copilot, and break down exactly which model to use and when. We also get into tokens, usage limits, and why matching the model to the task matters far more than most people realise.
How I AI is a special series within How I Work where Neo and I explore how high performers are using AI at work to boost productivity, make better decisions and reduce overwhelm.
What you'll learn:
Connect with Neo Aplin on LinkedIn (https://www.linkedin.com/in/neoaplin/) and via inventium.ai (https://inventium.ai), where he leads Inventium's AI training and upskilling work with organisations and teams.
My latest book The Energy Game is out on July 7, 2026. You can order a copy here: https://amzn.to/48ID29M
Connect with me on the socials: Linkedin (https://www.linkedin.com/in/amanthaimber)
Instagram (https://www.instagram.com/amanthai)
If you are looking for more tips to improve the way you work and live, I write a weekly newsletter where I share practical and simple to apply tips to improve your life. You can sign up for that at https://amantha.substack.com/
Visit https://www.amantha.com/podcast for full show notes from all episodes.
Get in touch at [email protected]
Credits:
Host: Amantha Imber
Sound Engineer: Martin Imber
See omnystudio.com/listener for privacy information.

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