Business Of Therapy

How I Transitioned Off Insurance and Refilled My Caseload at $250/Session


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I want to give you a behind-the-scenes look at a part of my private practice journey that doesn’t always get the spotlight. It’s not super sexy or exciting, but… it was pivotal!

When I first launched my private practice, I was living in New York City with a full-time job, bills to pay, and zero wiggle room. Insurance was my lifeline! 

Getting paneled with insurance allowed me to quickly fill my caseload. I was able to replace enough income to confidently quit my nonprofit management job. 

I got paneled through Alma, which operates a bit like a group practice. By early 2021, I was bringing in $6k/month from insurance clients alone!

In this episode, I cover: 

  • Building a private practice caseload while paneled w/insurance + my experience with Alma
  • My transition from insurance-based clients to private pay at $250 per session
  • How to go about telling your existing clients that you’re getting off insurance
  • My advice for transitioning off insurance & growing your private pay caseload

Connect with Kelly:

  • Follow on Instagram @businessoftherapy and @sitwithkelly 
  • Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

  • How to see clients Out-of-Network WHILE you are In-Network with Alma
  • This episode is sponsored by Alma, the financially rewarding way to go in-network
  • I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
  • Private Practice Academy Bundle (PPA) 
  • Reels Membership 
  • Business Coaching Waitlist 
  • Free training
  • Caption Guide

Mentioned in this episode:

FREE Training: How to Market & Grow Your Private Practice on Instagram

...more
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Business Of TherapyBy Kelly McKenna, Therapist & Business Coach

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