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Nate Lagos is one of my favorite thinkers in DTC.
That's because he thinks as well or better than anyone I know about how to do "brand building" in a way that actually generates profit. Put another way, "brand building" doesn't have to = "money burning." At least not for Nate.
On this episode we talk about how Original Grain (where Nate is the CMO) is generating huge growth and profits via brand colabs, working with YouTube creators, and more.
EPISODE SPONSORS
THE BEST DTC TRAINING RESOURCE ON THE INTERNET:
REFERENCED IN THIS EPISODE
FOLLOW UP WITH NATE
FOLLOW UP WITH ANDREW
By Andrew Faris5
2424 ratings
Nate Lagos is one of my favorite thinkers in DTC.
That's because he thinks as well or better than anyone I know about how to do "brand building" in a way that actually generates profit. Put another way, "brand building" doesn't have to = "money burning." At least not for Nate.
On this episode we talk about how Original Grain (where Nate is the CMO) is generating huge growth and profits via brand colabs, working with YouTube creators, and more.
EPISODE SPONSORS
THE BEST DTC TRAINING RESOURCE ON THE INTERNET:
REFERENCED IN THIS EPISODE
FOLLOW UP WITH NATE
FOLLOW UP WITH ANDREW

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