What if your grandma’s recipe could become the foundation of a thriving business? That’s exactly what happened to today’s guest, MK Hennigan, founder of In The Curious Kitchen.

In this episode, we dive deep into MK’s journey from corporate retail sales to launching a gourmet food brand rooted in her Southern heritage. She shares how she turned a passion for storytelling, craftsmanship, and family recipes into a business that’s seeing massive wholesale growth - especially since implementing strategies from the Faire Bootcamp.

This chat is packed with inspiring takeaways for any product-based business owner looking to grow their wholesale revenue, refine their brand story, and take their business to the next level.

• How MK transitioned from corporate retail to entrepreneurship and never looked back
• The power of storytelling in building a strong product brand
• How testing products at a farmer’s market led to a thriving wholesale business
• The mindset shifts that helped her push through fear and scale with confidence
• The game-changing strategies she learned in the Faire Bootcamp that led to a 47% increase in wholesale sales
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ABOUT MK:  

With over 20 years of experience in corporate sales and marketing at a Fortune 5 company, MK Hennigan has turned her passion for culinary tradition and her love for Kentucky into something truly special. After perfecting her family recipes, she founded In the Curious Kitchen, a brand that celebrates the rich flavors and vibrant culture of the Bluegrass State.

Today, MK’s artisanal products are proudly featured in over 250 retail locations and have gained recognition through exciting collaborations with distilleries across Kentucky. Each product tells a story, blending heritage with innovation, and inviting you to experience a taste of Kentucky in every bite.

Visit inthecuriouskitchen.com to explore an array of delicious products, discover mouthwatering recipes, and dive into MK's blog. There, she shares captivating stories of her childhood in Frankfort, her travels, and the inspirations that fuel her culinary journey. Join her on this delightful adventure and bring a piece of Kentucky into your kitchen!

Use code CHAT20 for 20% Off In The Curious Kitchen: https://inthecuriouskitchen.com

• Shop In The Curious Kitchen: https://inthecuriouskitchen.com
• Follow MK & In The Curious Kitchen on Instagram: https://www.instagram.com/inthecuriouskitchen
• Join the Faire Bootcamp to optimize your wholesale strategy: https://kristinfishercoaching.com/faire-bootcamp

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS ON FAIRE?

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

NEED STRATEGIC SUPPORT IN YOUR BUSINESS?

1) Build out a sustainable strategy with the Goal Setting Workshop HERE

2) Explore private mentorship with Kristin HERE (limited spots available)

LET'S CONNECT!

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Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]