The merger and acquisition landscape is constantly evolving and it can be tough to keep up with all the changes.  Whether you're thinking of selling or buying a company, you need to pay attention to these changes because they could impact you in a big way.

Ben Leonard from Ecom Brokers joins Matt in this episode to talk about the big changes that have taken place in the M&A landscape and what business owners must do to build their brands. 

ABOUT BEN

Best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after three years; the business holy grail!

Naturally, people started to ask him for help in selling their business and thus, Ecom Brokers was born. Ben has been a previous guest on the show talking about how to scale and sell your own Ecommerce business.

Here’s a summary of the great stuff that we cover in this show:

• 2022 has been a difficult year for small business owners. Costs have been rising and sales has been falling. More and more people are getting into entrepreneurship and it’s not just more competitors but the competition is better. So as a business owner, you have to think about the long-term and build more of a sustainable brand.
• The risk appetite of most buyers has dropped. So that means it's not a seller's market anymore. There have been fewer deals and the deals that have been done have been done at lower-than-expected prices compared to last year. The multiples have gone down. So, the value of businesses has dropped, particularly for a weak brand.
•  ECOM Brokers was founded to help E-commerce business owners plan and execute their exit and to improve not only the experience of the seller but the buyer as well. For some businesses, it means selling very soon and for others, it means working together for a year or two to get ready to sell their business for a deal that is appropriate for them and that matches their goals.

For complete show notes, transcript and links to our guest, check out our website: www.ecommerce-podcast.com.