Be so good that your actions speak for you, and that your reputation is a reflection of your actions. That's step 1. But step 2 is the accelerant. It can be hard, frustrating, and even counterproductive to play the humble position all the time. 

On this podcast Dr. Sean and Cody Ringle dive into exactly how Dr. Sean is thinking about amplifying his own message for Active Life, and what actions he's already taking.