In this episode, Shaye Koester-Wanner interviews Lettie Nickell about her journey in creating alternative revenue streams for her family ranch. Lettie shares her experiences in starting an Airbnb from a converted grain bin, the marketing strategies she employed, and how she creates unique guest experiences. The conversation also touches on the challenges she faced, the support from her family, and innovative ideas for utilizing resources in ranching. Lettie emphasizes the importance of creativity and resilience in building a successful business in the agriculture industry.

Chapters

00:00 Exploring Alternative Revenue Streams in Ranching

Resources

Follow Lettie on Instagram @lettienickell

Refresh & Revive Your Podcast https://www.casualcattleconversations.com/podcast-refresh