DPT to CEO: The Podcast

How to Explain Cash Based PT Pricing to Clients Without Feeling Awkward or Salesy


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Talking about your prices doesn’t have to feel awkward or salesy or like you’re trying to convince someone of something. During this episode, I’m walking you through exactly how to explain your cash based PT pricing in a way that feels clear and confident—without rambling, apologizing, or cringing.

If you’ve ever frozen when someone asks, “How much does it cost?” or panicked that they’ll think you’re too expensive, you are not alone.

I’ll show you how to bring up pricing naturally, how to respond if someone hesitates, and how to lead the conversation in a way that actually makes sense for both of you. Because sales aren’t about you—it’s about helping the person in front of you.

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Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall |

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DPT to CEO: The PodcastBy Morgan Meese

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