Anirudh Narayan is an author of the book Scale Smart: How To Get Your First 1,000 Customers In India.   He is also the Founder of Masterlife- a personal transformation organization where they bring you courses and assessments on key life skills to help you become a better version of yourself.  

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He has worked with over 5,000 aspiring entrepreneurs and several startups in the US, Latin America, Africa and Asia with launching their idea, reaching product-market fit and scale.   On this episode, Anirudh breaks down the process of coming up with the startup idea, validating it, building MVP and growing it.

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