Tracey C. Jones is nationally known for her leadership expertise, as well as her ability to connect on a core level with her audiences. With her signature wit, she masterfully weaves leadership concepts and actionable strategies together with humor and a deep understanding of life in the workplace. At the core of her philosophy on leadership is a simple belief that a commitment to lifelong learning results in a resilience and positive attitude that can alter the work environment for the better each and every day. With nearly four decades of experience across four industries from the military to semiconductor to publishing, Tracey has crafted organizational leadership techniques that can be implemented right away for noticeable results. She challenges her audiences to bravely embrace their challenges and take the all-important next steps toward effecting meaningful change in their personal and professional lives.

Her father, the late Charlie “Tremendous” Jones, founded Executive Books in 1965 with the goal of changing the world one book at a time. After amassing an exceptional leadership background of her own, Tracey took the company’s reins in 2009 – and carries on her father’s tremendous legacy today. She believes that philanthropy and community engagement are at the heart of leadership. The profits of Tremendous Leadership support The Tremendous Trust which has provided over $1.3 million in donations locally and globally over the last eight years.

Show Highlights:

Whatever the day brings, I’m going to try it. If it doesn’t work out, okay, I got experience. And if it does work out, okay, I got success! That was one of [my father’s] laws of leadership. -Tracey Jones[My father believed] work should be more fun than fun. So when you had downtime, you should find a way to still be growing or impacting people’s lives. -Tracey JonesYour followers, as a leader, can empower you or disempower you. -Tracey JonesThere is a big difference between being a leader and the act of leadership. When you are a leader, it’s all about improving your own individual skills. Leadership is no longer about you, but how well you get things done through your influence on other people. -Tracey JonesIf you as a leader are not teachable and humble, you’re never going to be able to make the step to leadership. You may be a leader, but you won’t be able to engage in leadership. -Tracey JonesI have to try to get things done through influence and not power. -Tracey JonesI can solve any problem in the world as long as I identify it early enough and call in the right resources. -Tracey JonesIndustries don’t have problems. Individuals have problems. -Tracey JonesWhen asked, “How do you build companies?”, [Spencer Hayes] responded, “You can’t build companies. You can only build people.” -Spencer Hayes“Entrepreneurship is the last refuge of the trouble making individual.” Natalie Clifford Barney

Tracey’s closing thoughts: In leadership, you’re like a Weeble. You wobble and you get knocked down, but you get right back up! Every leader in the world is a leader because they have overcome things that other people could not.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!