In this episode, AJ and Mike discuss an area of promotion often associated with fiction authors, but one they know absolutely helps authors of prescriptive nonfiction: public readings! Listeners will learn how to create a reading, how to promote it, and how to use that opportunity to increase book sales and readership. And speaking of, you’re coming to Mike’s Monday Night Reading, aren’t you? Check the show notes to register for the free event (and see how it’s done by a pro!).

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Mike’s upcoming Monday Night Reading, where he’ll read selections from The Money Habit.

AJ Harper, website 

Write A Must-Read  

Free resources

AJ’s Socials:

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Mike Michalowicz, website

All books

Mike’s Socials: 

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