Don't Write That Book

Don't Write That Book

By Mike Michalowicz, AJ HarperBusinessEducationArtsBooksHow ToCareers
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Don't Write That Book episodes

  • What to Do If Your Book Launch “Fails”

    On this week’s episode, Mike and AJ discuss when your book launch is a complete disappointment. The pair break down all the different kinds of disappointments and flops that can occur during your launch and how to handle those. At the end of the day, something will likely go “wrong” and all you can do is your best.
     

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified



     

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources


     

    AJ’s Socials:

    Facebook 

    LinkedIn


     

    Mike Michalowicz, website

    All books

     

    Mike’s Socials: 

    IG 

    FB

    LinkedIn



     

    52 min
  • The Craft of Becoming an Author: A Deep Dive Interview with Brian Herriot

    Surprise! We have a very special bonus episode for you today. In this bonus episode, we interview debut Author Brian Herriot on crafting Time Freedom. The trio discuss creating a legacy that lasts and the commitment that comes with writing a book.

    Tune in to catch a complete breakdown of how Brian started with an idea and ended with a bestseller and continued marketing after launch. This is an episode you do not want to miss!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.


     

    56 min
  • When to Give Away Free Copies of Your Book

    Most authors have had this experience: someone approaches you and asks for a free copy of your book. And that request can hurt, since the best way to support an author is by buying a copy. But sometimes giving away copies is in your best interest. Mike and AJ dive into this week's topic and break down when to give away copies and when not to.
     

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

     

    Books/Resources Mentioned:

    Simplified

    AJ's writing sprint community

    Buoyant, by Susie deVille


     

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources


     

    AJ’s Socials:

    Facebook 

    LinkedIn


     

    Mike Michalowicz, website

    All books

     

    Mike’s Socials: 

    IG 

    FB

    LinkedIn


     


     

    38 min
  • What to Do When You (or Someone Else) Blows Up Your Book

    AJ and Mike discuss how to handle your book blowing up in your face this week. In this episode, your favorite author co-hosts break down the devastating but necessary process of realizing a part of, or your whole book, simply isn’t working. Mike and AJ share their personal experiences and stories behind their own books and concepts “blowing up” and how they survived it.


     

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    AJ’s Writing Sprints

    AJ's all-day Writing Sprint Marathon (registration)

    Uncertain, TX on Substack (special for DWTB listeners!)

    Scar Tissue, by Melissa Dugolecki 

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources


     

    AJ’s Socials:

    Facebook 

    LinkedIn


     

    Mike Michalowicz, website

    All books

     

    Mike’s Socials: 

    IG 

    FB

    LinkedIn 


     


     

    48 min
  • Is Prescriptive Nonfiction Dead

    In this week’s episode, Mike and AJ discuss the controversy sparked by Tim Ferriss's article, "Has AI Already Killed How-To Nonfiction?" The two debate whether AI summaries have made prescriptive nonfiction obsolete or whether the use of AI everywhere has made humans more desperate for human-made content. 

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    Tim Ferriss Article

    AJ's Rebuttal to Tim

    Take Breaks, Work Better by John Briggs

    AJ's all-day Writing Sprint Marathon (registration)

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources


     

    AJ’s Socials:

    Facebook 

    LinkedIn


     

    Mike Michalowicz, website

    All books

     

    Mike’s Socials: 

    IG 

    FB

    LinkedIn 


     


     

    41 min
  • Don’t Sleep on Panel Discussions as a Marketing Tool

    In this episode, Mike and AJ discuss panel discussions and why too many authors are not utilizing them. Panels are easier than solo talks and are often easier to get, but have been overlooked lately. They both share their experiences with them and why the invitation to discuss benefited their books more than simply talking about them.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    Big Freakin' Change, by Cara Poppett

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    47 min
  • Get Pre-orders Way Before Your Pub Date

    This week’s episode covers all about pre-orders and when you can start getting orders in. Well, turns out you don’t need to wait for a pre-order link. Mike and AJ discuss their own experiences with taking orders before their books were even linked and other methods to start orders as early as possible.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    AJ's writing sprint community

    Check, Please!

    The Disregulated Kid, by Roseann Copanna-Hodge

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    49 min
  • How to Write on an Airplane

    In this week’s episode, Mike and AJ discuss adapting your writing to the environment you are in. Mike has extensive experience with writing on planes and even found that he sometimes writes best on planes. Mike and AJ all discuss their creative differences and how finding yours is extraordinarily important for becoming a bestselling author.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Page Two Simplified

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    43 min
  • When Your Publisher Bullies You

    What do you do when you get your dream traditional publisher, an offer of a lifetime, and then everything goes sour? Your publisher begins to bully you, completely bulldozes your story, and you… Well, sadly, this happens from time to time. But AJ and Mike know exactly how to handle this! 

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    AJ's Writing Sprint Community

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    34 min
  • Should You Put Your Book on Pause?

    Sometimes writing just stops- not writer’s block, but simply stuck. Life is busy, more urgent matters take precedence, and your body is exhausted. So what do you do? You pause on your book. But how do you decide when life is too much to do that? AJ and Mike cover just that in this latest episode and their own experiences, sharing their best strategies to get through the muck.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    35 min

About Don't Write That Book

From the publisher's feed

The "Don’t Write That Book" podcast serves as your guide to crafting your bestseller and embracing your role as an author. Your hosts, Mike Michalowicz and AJ Harper, act as your personal experts,…

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