Tech founder and creator-economy strategist Amy Sangster joins me today to unpack the real path to building a brand, community, and business that actually works. Amy went from bank employee to YouTube sensation to multimillion-dollar founder. Today,  she’s sharing the unfiltered truth about what it really takes to grow with depth, not vanity metrics. 

Amy has grown multiple seven-figure businesses and helped some of the biggest brands online expand their reach. We get real about confidence, imposter syndrome, creator-economy trends, and how to build a profitable brand in a trust-starved digital world. If you’re serious about influence, visibility, and building something that lasts, join us now!

"There is a big distinction between visible and profitable. You want to be visible to the people who are served by your community, products, or courses. " ~ Amy Sangster

In This Episode:

- Meet tech founder, Amy Sangster

- From viral sensation to business success

- Navigating founding challenges and imposter syndrome

- Building and growing online communities

- Using customer feedback for product development

- Visibility vs. profitability in content creation

- Content creation strategy and authenticity

- Building a sustainable creator business

- Future plans and final thoughts

Mentioned in the episode:

CreatrBusiness: https://creatrbusiness.com/   

MemberUp software: https://memberup.com/  

About Amy Sangster:

Amy Sangster is the CEO and Co-Founder of MemberUp, a software platform designed to help creators build thriving online communities, and the founder of CreatrBusiness, the leading business education for the Creator Economy.

Her journey began in 2012 when she went viral on YouTube, building an audience of over 100 million. She then turned her reach into an eight-figure financial education business by creating digital products to serve and monetize her audience. Today, she teaches creators how to do the same — building profitable personal brands and community-driven businesses through education and technology.

Instagram: https://www.instagram.com/amysangster53/  

Website: http://amysangster.com/ 

Where to find me:

IG: https://www.instagram.com/jen_gottlieb/   

TikTok: https://www.tiktok.com/@jen_gottlieb    

Facebook: https://www.facebook.com/Jenleahgottlieb   

Website: https://jengottlieb.com/   

My business: https://www.superconnectormedia.com/ 

YouTube: https://www.youtube.com/@jen_gottlieb