30 Minutes to President's Club | No-Nonsense Sales

How to Nail Discovery with a 1-Minute Product Tour (NOT a Demo) | Bite-sized Tactics

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Stop demoing on the first call.

Instead, run a 60-second product tour that grabs attention, triggers discovery questions, and opens the door to multi-threading—all before you even show a single slide.

Mallika Sahay (Fomer Sales Leader @ Apollo, Segment, Census) shares why a Product Tour on Call #1 is far more effective than a full demo—and how it transforms the sales conversation.

In this video, you’ll learn:

  • Why product tours work better than slide decks or full demos on call #1
  • How to use quick visual storytelling to spark curiosity
  • When and how to pause, ask questions, and uncover new use cases
  • How this approach leads to faster discovery and more stakeholders involved in deal #2

    • RESOURCES DISCUSSED:

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    • ⁠⁠Things you can steal⁠⁠
    • ⁠⁠Save $50 on any 30MPC course⁠⁠ with code “PODCAST”
    • ⁠⁠Free Sales Templates, Scripts and Guides
      • ...more
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      30 Minutes to President's Club | No-Nonsense SalesBy Armand Farrokh & Nick Cegelski
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