Quality leads are, without a doubt, the lifeline of a successful fitness business.

No gym owner can ever claim to have a 100% retention rate, which means we need leads to have the desired membership at any time.

The question then is, how much money are you paying for your leads?

In this episode, Tim and Randy share a powerful strategy we use here and with our coaching clients. With this strategy, you’ll never have to scramble or spend money to get leads again.

It’s more of a long-term tactical play that any gym owner can use and win.

Listen in and go implement it in your business in 2023!

Key Takeaways

- Tactical play to get more leads (02:12)

- Value-based marketing vs. direct response (03:57)

- Owning your traffic (04:49)

- Using Kajabi to deliver value (07:19)

- Play the long game with content (08:53)

- Why you should give it all away (10:54)

Additional Resources

- Kajabi Affiliate Link 

- Learn more about our Business Accelerator Coaching Program for Gym Owners  

- Learn more about The Iron Circle 

- Grab your tickets for the 2023 FitPro Growth Summit  Use Code WORM for 25% Off

- Business Talk with Fitness Professionals Facebook group 

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