Over her career, Simmons University President Lynn Perry Wooten has studied crisis leadership and managing uncertainty. Her most recent book, The Prepared Leader, breaks down successful strategies for navigating crises—whether it’s a pandemic or a viral customer complaint. She taught leaders how to deal with these predicaments during a masterclass at HBR’s Future of Business Conference in 2023.

Key episode topics include: crisis management, managing uncertainty, leadership qualities, leadership

HBR On Leadership curates the best conversations and case studies with the world’s top business and management experts, to help you unlock the best in those around you. New episodes every week.