Built To Grow Fitness Business

How To Program For Semi-Private Training


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How do I run semi-private training for six clients and not have all six doing the same thing? This is the question many gym owners ask.

It doesn’t seem like a big deal, but it actually is. Why? Because many gym owners don't have a system and structure in place, and they are just leaving their coaches to decide what to do.

That scenario makes gym owners vulnerable because if a coach is not really good, you can lose your clients. Or if you have a fantastic coach, they could leave you, and all your clients will go with them. 

What you need is a system that is easy to execute, which will make a mediocre coach with a great personality able to execute it consistently on a daily basis.

And you need to tune in for this episode because Tim is joined by his Fitness Director, Zach Columbia, and they will dive into programming for semi-private training. 

Such a system will allow you to have up to six clients on the same program, but they will have the impression that it’s designed for each one of them personally. (Which is actually true.)

This model has been the staple of Tim’s gym for years, clients LOVE it, the coaches love it, and the business loves it!

So let’s jump in and find out more!

Key Takeaways

- Intro (00:00) 

- How do we program for multiple clients? (02:05)

- Universal phases with clients (04:23)

- It has to be simple (07:24)

- Three goals that clients usually have (09:00)

- Programming customization - oh, my gosh, this thing's for me! (10:46)

- Consistency is even more important than quality (14:57)

- The risk of leaving creating the programs up to the coaching staff (18:37)

- Make 2023 the best year that you have had in business (21:26)

Additional Resources

- If you need help with this, jump on a call.

- The Math of Marketing Free Training 

- Learn more about our Coaching Program for Gym Owners  

- Learn more about The Iron Circle 

- Grab your tickets for the 2023 FitPro Growth Summit  Use Code WORM for 25% Off

- Business Talk with Fitness Professionals Facebook group 

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Built To Grow Fitness BusinessBy Tim Lyons and Randy Angsten, Tim Lyons, Randy Angsten

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