On today’s lunch with Norm, we find out how to spot fake accounts on Instagram and TikTok with Cassandra Craven! In this episode, Cassandra explains why you should keep an eye out for fake followers. We learn why having fake followers is bad for business and where you can go to find out if an account has fake followers. Our guest is the Director of Social Media & Influencer Relationships at Helium 10.  She has been making strides in organic social media for over a decade, bringing her edge and expertise in community management, influencer relations, content creation, social strategy, and analytics to the Helium 10 social storefront.

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In this episode, Casssandra Craven explains why you should keep an eye out for fake followers on Instagram and Tiktok. In today's show, learn the importance of real accounts and where can you go to find out if an account has fake followers.  Cassandra is our resident social media expert and the Director of Social Media & Influencer Relationships at Helium 10. 

This episode is brought to you by Startup Club, Sellerise and Zee