Trends aren’t just for teenagers and TikTok dances, and when used right, they can supercharge your visibility and authority as a real estate agent.

But let’s be honest: most agents are either doing them wrong, using them to impress other agents (not actual clients), or skipping them altogether out of fear of looking fluffy or off-brand.

In this episode, I’m breaking down:

• How to spot the right trends before they hit Instagram

• The 3-part framework I use to twist a trend into something that actually speaks to your niche

• Why going “viral” isn’t the goal—and what to do instead

• The #1 mistake agents make when using trends (and how to avoid it)

• Real examples of trends you can try today (with angles for upsizers, downsizers, and more)

  
  

Plus: a sneak peek at EchoMe, the new tool I’m building to help you ride trends early, ethically, and effortlessly without ever feeling like a copycat.

Click here to join the waitlist!

⁠https://tryechome.com/⁠

If you’re tired of cranking out content that doesn’t convert, this episode will show you how to leverage trends the smart way.

🎧 Hit play and let’s make content creation easier, more effective, and way more fun.

📩 Have a Question? Email ⁠⁠[email protected]⁠

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