This one’s basically “the reality check Q&A” for coaches/PTs in January:

• Goals & vision (personal + business) → what you actually want long-term

• Lead gen + positioning → how to stand out + build demand

• Consultation skill → getting to the real “why”

• Product ladder → online coaching not feeling like second best

• Client journey → painting the picture + retention

• Ads + budget → realistic expectations with small spend

• Relationships + boundaries → when business time impacts home life

• January wobble → do you double down or realign expectations?

• Client fit → when to say no (and why it matters)

  
  

  ps > if your reading this, just op on to the review section and give 1 or I mean a 5 star rating if you love it and are repeat listener. :-)

  
  

  TIMESTAMPS;

  
  

  00:00 – 00:45 Intro / Sky’s back / banter
  00:46 – 06:20 Personal goals (kids fitness facility, campervan, Sky’s masters/clinical path + volunteering)
  06:21 – 07:55 Lead gen for Hyrox / “make it fun” & play with perception
  07:56 – 10:47 Consults: questions to connect to someone’s “why” (reflection + open questions + space)
  10:48 – 14:52 Positioning online coaching when 1:1 is full (make it a real product; “results don’t happen in the one hour”)
  14:53 – 17:10 “Client journey” concept (macro picture, future pace, coach them away from reliance)
  17:11 – 20:53 Ads on £150/month (yes—if objective is traffic/attention + content is strong)
  20:54 – 25:40 Partner frustration about business time (vision + phases + boundaries + communication)
  25:41 – 32:24 Mid January start / not hit targets (equity + inputs; gym floor hours; stop waiting to be told)
  32:25 – 34:49 Reaching out to old leads (nurture loops; reach out when you’ve got something relevant)
  34:50 – 42:54 Saying no to clients / red flags / protecting energy + delivery quality
  42:55 – 49:15 Not hit financials in Jan (reality check, don’t panic, double down without random panic-offers)
  49:16 – 50:00 Closing banter