On this week in sales we’ll be looking at: 

* How only 75% of revenue leaders feel “somewhat” effective at training their salespeople* What data storytelling is and how it can help you win more business* How Hyundai has automated the nagging car salesman

And much more!

This Week In Sales hosts:

* Will Barron – Salesman.org/Youtube* Victor Antonio – Youtube.com/user/salesinfluence

TOPICS:

75% of revenue leaders feel “somewhat” effective at training their salespeople, while 17% say they’re not effective all.

The top four problems revenue leaders are trying to solve include:

* Onboarding new salespeople (67%);* Addressing a salesperson’s need for training or addressing a skill deficiency (40%);* Bringing underperforming salespeople up to an acceptable performance level (39%); and* Supporting a change in sales messaging (37%).

https://www.mindtickle.com/state-of-remote-readiness-report/

It’s Time To Crack The B2B Sales Gender Diversity Code

Although women make up more than half of the global workforce, they represent fewer than one-third of all B2B sales and one-quarter of all B2B tech sales roles.

And when it comes to the coveted top sales jobs, women hold only 12% of those positions. 

While gender diversity in B2B sales is severely lacking, company profits are close to 50% higher when women are well-represented at executive levels.

And when women lead sales teams, they deliver higher win and quota attainment rates than their male counterparts…

https://www.forbes.com/sites/forrester/2021/01/29/its-time-to-crack-the-b2b-sales-gender-diversity-code/?sh=b9b92265a12a

Customer analytics firms merge to take on Salesforce, Adobe

Manthan Systems and RichRelevance, vendors specializing in customer analytics, recently merged to bring together AI-fueled insights with expertise in global retail.

Two small customer analytics vendors merged on Jan. 19 to form Algonomy, an alternative to CRM giants Salesforce and Adobe that offers a customer data platform built on augmented intelligence and machine learning to provide insights in real time.

https://searchbusinessanalytics.techtarget.com/news/252495351/Customer-analytics-firms-merge-to-take-on-Salesforce-Adobe

Can AI write all our sales/marketing copy? 

Use AI to write proven, high converting copy for increased conversions and higher ROI. Instantly generate high quality copy for ads, emails, websites, listings, blogs, and more…

https://www.conversion.ai/

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