I Am That Content Creator Podcast

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Join Kristen Werner and Mia Steel as they unlock the lucrative potential of affiliate marketing in this eye-opening episode. Learn how you can earn significant commissions by simply sharing products you love with Australia's pioneering User-Generated Content (UGC) affiliate program, offering an unprecedented 40% commission rate.

Key Highlights of This Episode:

• Understanding Affiliate Marketing: Dive into the basics of affiliate marketing and how it serves as a modern word-of-mouth advertising tool.
• Generous Commissions: Discover the potential financial benefits with a 40% commission structure, a game-changer for creators looking to monetize their influence.
• Building Trust and Credibility: Learn about the importance of authenticity and ethical practices in affiliate marketing to maintain trust and credibility with your audience.

Kristen and Mia discuss their journey in launching this unique affiliate program, emphasizing the critical role of genuine endorsements. They'll cover everything from generating unique affiliate links to understanding the technical side of tracking sales through cookies.

By the end of this episode, you'll understand why sincerity is vital in affiliate marketing and how inauthentic endorsements can negatively impact your reputation. Don't miss out on more episodes packed with strategies and insights designed to help you thrive in digital marketing.

Tune in now to start leveraging the power of ethical affiliate marketing and transform your financial future!

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Are you ready to transform your content creation game and stay ahead of the curve in a rapidly changing social media landscape? In this episode, Mia and Kristen break down the impact of the U.S. TikTok ban, Instagram's latest updates, and how creators can pivot and thrive.

We dive into:

• The TikTok Ban: What it means for 170 million U.S. users and why creators need a diversified digital strategy.
• Instagram's Evolution: From grid customization to longer videos and advanced editing tools, discover how Instagram is stepping up for creators post-TikTok.
• Content Creation Mastery: Learn why video marketing is the ultimate skill for creative freedom and financial stability.
• Email Marketing Power: Find out how owning your audience through email ensures long-term success, no matter what happens on social media.

Plus, hear real stories of creators who have built multi-million dollar brands on TikTok and how they’re preparing to pivot during uncertain times.

Key Takeaways:

• Why content creators need to master storytelling and adaptability.
• Practical steps to build a sustainable brand across platforms.
• The importance of owning your audience through email marketing and community building.

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• Instagram: @hivehubcollective
• TikTok: @kristenwernercoach & @dopaminedelivered
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Ever wondered how to turn your social media profile into a powerhouse of profit without breaking the bank?

That’s exactly what we, Mia and Kristen, explore in this episode of the "I Am That Content Creator" podcast. We’re diving into the nitty-gritty of choosing the perfect "link in bio" service, focusing on options that won’t cost you a fortune.

Join us as we unveil our top pick—Stan Store—and explain why it's a game-changer for selling digital products like courses and PDFs directly through your social channels. As two neurodivergent Mums navigating the digital landscape, we share our unique perspectives and practical strategies for mastering video marketing.

We don't just sing Stan's praises; we get into the details of its features, from community engagement and webinar hosting to its exciting new Instagram DM automation tool. Plus, we tackle listener questions, offering real advice without the fluff on landing brand deals and scaling your content business.

Whether you’re a newbie or a seasoned creator, we’re here to help transform your passion into a profitable empire. Tune in to uncover actionable insights that will help you navigate the world of content creation with confidence and creativity.

Want to try Stan Store for 14 DAYS FREE? [CLICK HERE]

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• Instagram: @hivehubcollective
• TikTok: @kristenwernercoach & @dopaminedelivered
• Youtube: @multibrilliantproject 

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Choosing a word of the year can anchor your goals and enhance your personal growth.

In today’s episode, we reflect on our past experiences and share our new focus for 2025, encouraging listeners to select their own words for the year ahead.

• Discussing the significance of the podcast name change
• Sharing personal journeys as neurodivergent content creators
• Exploring the impact of last year’s words and their lessons
• Emphasising the importance of focus in business and creativity
• Encouraging listeners to reflect on their own words for 2025
• Sharing insights from community members on their chosen words

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• Instagram: @hivehubcollective
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• Youtube: @multibrilliantproject 

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Welcome to a transformative exploration of personal branding with your hosts, Mia and Kristen. In this episode, we delve into how crafting a powerful personal brand can open doors to endless opportunities. Drawing parallels between personal and business branding, we emphasize the importance of consistency in storytelling, energy, and appearance. Discover how even the smallest details, like a signature accessory, can define and enhance your brand identity.

Key Insights You'll Gain:

• The Power of Personal Branding: Learn how a robust personal brand can transform your career and open unexpected opportunities.
• Storytelling and Consistency: Understand why consistency in how you present yourself and your story is critical in personal branding.
• Building from the Ground Up: We break down the fundamentals of establishing a solid personal brand, focusing on reputation management and clear identity.

Join us as Kristen shares a personal anecdote about leveraging her personal brand at a pivotal career moment post-redundancy, leading to significant networking successes and support.

In the latter half of our discussion, we offer actionable advice on nurturing a positive image and reputation—vital tools for anyone looking to make a significant impact in their field. This episode is packed with practical tips and insights, making it a must-listen for those starting their branding journey or seasoned professionals aiming to refine their personal brand.

For more empowering strategies and in-depth discussions, don't forget to explore our other episodes. Whether you're just beginning or seeking to enhance your personal brand, this session is your go-to resource for making a memorable impact.

Tune in now and start crafting a personal brand that truly resonates!

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• Instagram: @hivehubcollective
• TikTok: @kristenwernercoach & @dopaminedelivered
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Are you tired of scrolling endlessly without making progress in your creative projects? Join Kristen Werner and Mia as they delve into an inspiring journey of transformation that could redefine your approach to content creation.

In this episode, we feature the story of a creator who went from zero engagement and no gigs to securing high-paying projects with major brands—all by shifting her mindset. From mindless doom-scrolling on TikTok to crafting successful strategies, her experience highlights the impact of positive thinking and disciplined daily habits on professional growth.

What You’ll Learn:

• Tangible strategies to overcome creative blocks: Discover how setting clear boundaries with social media and integrating physical activity into your routine can spark creativity.
• The power of a positive mindset: Learn how changing your mental approach can transform your content creation journey from stagnant to thriving.
• Success stories from the community: Gain insights from others who have applied these techniques and seen tangible improvements in their creative output and engagement with major brands.

Don’t miss out on these actionable tips designed to empower you to reclaim your creativity and thrive in the competitive digital content space. Tune in now and start transforming your creative process!

Follow Tracey’s journey on Instagram: @midlifeugc & Her account @sexyageing

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Follow Us:

• Instagram: @hivehubcollective
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In today's episode, we delve into the world of authentic Instagram growth with Amy from @the_reel_amy, who has mastered the art of building genuine engagement and achieving six-figure success without relying on viral trends or a massive following. Discover the benefits of staying true to your personal brand and the risks associated with the 'follow-the-leader' approach that dominates much of social media today.

Amy's story underscores the power of authenticity and highlights the pitfalls of adhering to conventional 'expert' rules that can stifle creativity and connection. We discuss how her commitment to genuine content has paved the way for sustainable success in the ever-changing social media landscape.

We also tackle the critical issues surrounding content ownership and attribution, sparked by Amy's experience with her viral content being copied without credit. This conversation extends into the ethics of content sharing and monetization on platforms like Instagram and TikTok, emphasizing the importance of proper crediting and the impact of personal branding in a space where content can often feel impersonal and recycled.

For creators feeling stuck or constantly comparing themselves to others, Amy's journey offers refreshing insights. We explore how her reach expanded unexpectedly by aligning her posting strategy with her authentic self, and how embracing discomfort and "messy action" can unlock a unique voice that resonates with audiences.

Tune in to be inspired by Amy's approach to social media, where being genuine doesn't just differentiate you from the crowd—it can also drive remarkable growth. Whether you're a seasoned content creator or just starting out, this episode provides valuable strategies for anyone looking to enhance their social media presence authentically.

FOLLOW @the_reel_amy here

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Are you ready to unlock the secrets to setting the right price for your content? 

Join us as we unlock the secrets of effective pricing strategies for content creators! Whether you're making waves on TikTok, Instagram, or any digital platform, understanding how to set the right price for your content is crucial.

In this deep dive, we explore various elements that influence how much you can charge for your user-generated content (UGC) and brand deals. Learn about the importance of audience size, engagement rates, and platform dynamics in determining your fees. Why do some creators earn more than others? We'll discuss the significance of audience value and how it plays a vital role in maintaining authenticity and trust.

Drawing on real-world examples and insights from our UGC Accelerator course, we'll provide you with a clearer picture of industry standards for both micro and nano influencers. Discover the subtle nuances of how engagement rates and alignment with product values can boost your pricing power.

This episode isn't just for seasoned pros; it's also perfect for those just starting out in the content creation world. Join us as we provide you with the tools and knowledge to navigate the complex landscape of digital content monetization, ensuring you maximize your earning potential while keeping true to your audience.

Tune in to elevate your understanding of content pricing and take your digital influence to the next level!

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Welcome to our special Spotlight Session where we dive deep into the success stories of three different creators from our Hive Hub Collective membership. Learn how individual viral moments are turned into sustainable digital careers.

Helen's Viral Journey

• Discover Helen's ascent to digital fame through a simple, relatable TikTok video.
• Strategies she used to capitalize on her sudden visibility, featuring insights from her appearances on platforms like Yahoo and The Today Show.

Empowering Moms Through Content

• Explore the balance of UGC creation and personal branding centered around motherhood.
• Discussing targeted content strategies for different motherhood stages and the support systems for moms in the digital space.

Creative Collaborations and Community Building

• Hear about a spontaneous meeting that led to a fruitful collaboration with a local business.
• The role of authenticity and audience engagement in forging lasting business relationships.

Spotlight Sessions in Hive Hub Collective

• These 1:1 sessions are a core feature of our Hive Hub Collective membership, offering personalised mentorship and tailored advice to help members maximise their digital presence.
• Highlight the benefits of the Hive Hub Collective (HUG), which provides ongoing support, community connection, and exclusive resources tailored to content creators.

If you find this episode inspiring and wish to become part of a supportive community that regularly engages in these transformative sessions, consider joining the Hive. It's where ambitious creators like you can turn challenges into opportunities and thrive alongside like-minded entrepreneurs.

Don't miss this insightful episode—tune in to learn, get inspired, and see how you too can benefit from becoming a part of our vibrant community.

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Welcome to a crucial episode of our podcast, where hosts Kristen Werner and Mia Steele tackle an all-too-common issue in the creative industry—ensuring payment and protecting intellectual property. This episode is a must-listen for content creators, digital marketers, and anyone in the creative field who wants to safeguard their work and secure their earnings.

What You’ll Learn:

• Effective Watermarking Techniques: Discover how to implement watermarking in your videos to deter unauthorized use and protect your visual content effectively.
• Drafting Strong Contracts: We'll cover essential components of a robust contract that can safeguard your interests and ensure clarity in collaborations with brands and agencies.
• Monitoring Brand Ad Libraries: Learn strategies to monitor a brand’s use of your content, ensuring your work isn’t used without proper authorization or compensation.
• Strategies for Addressing Non-Payment: Get practical advice on what actions to take if a brand fails to pay, including when it's appropriate to seek legal advice or draft a compelling demand letter.
• Personal Experiences and Real-World Solutions: Hear firsthand accounts from Kristen and Mia on dealing with non-payment and content misuse, along with actionable tips they’ve learned along the way.
• Expert Insights on Protecting Creative Rights: Gain valuable insights on navigating the legal landscape of copyright and content protection, enhancing your ability to secure your work.

Episode Wrap-Up: This episode is packed with expert advice and practical steps to help you manage your creative rights effectively. Join us to gain the knowledge you need to protect your content, ensure payment, and avoid common pitfalls in the creative industry.

Tune in now to empower yourself with the tools and knowledge necessary to protect your creative output and ensure you're paid for your efforts!

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Follow Us:

• Instagram: @hivehubcollective
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