The Andrew Faris Podcast

I Made A Major Change To My Media Buying Method


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Am I embracing creative testing campaigns? Am I going all ABO? Am I ditching manual bids?

No. No. And no.

But I've nonetheless made a significant change to my approach to media buying, and so far, it has worked well for every client with whom I work.

Today on the show I explain the best argument against my media buying approach (that no one ever makes) and the change I've made because of it.

This episode is extremely actionable and I hope it helps you as much as it has helped my clients.

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  • Virtual Assistants can be helpful, but Virtual Professionals can change your business. Hire incredible ecom talent from the Philippines with my friends at More Staffing at https://morenow.co/af.⁠⁠
  • BILY

    • Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting ⁠⁠https://bily.ai⁠⁠.
    • THE BEST MEDIA BUYING TRAINING ON THE INTERNET:

      • Get a free coaching call when you sign up for ADmission here: ⁠⁠⁠⁠⁠⁠https://bit.ly/3x99lip⁠⁠⁠⁠⁠⁠
      • AFP EPISODES REFERENCED IN THIS EPISODE:

        • "4 Media Buying Rules Most People Get Wrong On Meta" (Spotify, Apple)
        • FOLLOW UP WITH ANDREW

          • Follow Andrew on Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@andrewjfaris⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
          • Email Andrew: [email protected]
          • Work with Andrew: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
          • ...more
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            The Andrew Faris PodcastBy Andrew Faris

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