Impact Farming

Known to his 300,000+ followers on YouTube as the "Millennial Farmer," Zach is a 5th-generation farmer who's spent his life growing, working, and learning on his family's farm. Join Tracy and Zach as they speak about all things farming and agvocating. They chat about #Harvest19, flat corn and then really dive into agvocating, and why he decided to start his YouTube channel.

In traditional Zach style, you will be entertained, informed, and encouraged as Zach shares that contrary to our current beliefs, consumers do trust farmers. They trust us, and they want to hear our farm's story so that they can better understand what we do and why we do it.

Don't miss this great episode.

It all started with one simple tweet…. "We need to do more ag." Join us in this captivating interview where Kim shares the backstory leading up to the tweet that changed it all for mental health in agriculture. When Kim finally hit the tweet button, she admits that she was scared to death of being ridiculed, made fun of, and told that she was making something out of nothing. What came next, she would have never expected in a million years. That tweet, and the floodgates of communication that followed, paved the path for the creation of The Do More Ag Foundation, an organization focusing on mental health in agriculture.

In this episode, Tracy Brunet, host of The Impact Farming Show explores one of the most powerful financial tools in this episode titled "What's Your Net Worth."

So, do you know your net worth? In this episode, we dive into what a net worth statement is and why it's so important to business owners. We also review what's included in the statement and share some handy tips for creating one for your farming operation.

As the farming landscape continues to get more and more competitive, and margins become thinner and thinner, fully understanding our farm finances is no longer going to be optional. As we listen in to economists and the brightest minds in agriculture, the ones that are going to survive for the long run are going to be the farmers that are the best farm business managers.

Do yourself, your farm, and your future farming generations a favor and tune in to this episode.

Today we are throwing it back the episode with Peter Manness and his 5 Tips to Making the Farm More Profitable. Join us as we sit down with Peter Manness to discuss ways that you can increase profit on your farm.

This is a great time of year to look at your plans and make sure that you are watching the trends of your business. Peter shares his 5 greatest tips and covers a lot of important business practices.

In today's show, Tracy and Terry discuss the controversial and often emotional subject of farm growth in an episode titled "Is Bigger Always Better?"

As the original entrepreneurs, farmers like to grow and develop their operations. It is what good farmers do, right? Nowadays, looking at our current farming landscape, we might ask if farmers have become obsessed with growth for the sake of growth? If so, how did we get to this point? Tracy and Terry explore these questions, plus they review some of the "hidden" costs, financial concerns, and important considerations that tend to get brushed aside, or completely forgotten, amongst the emotional excitement surrounding new opportunities to grow the farming operation.

Are you looking at growing your operation? Have you asked yourself why? Too often, growth is not questioned. Have you considered all angles, both good and bad, of the opportunity?

As a Farm Management Consultant, Terry has an extensive career dedicated to helping farmers make the right decisions for their farm business and family. We are excited to have him join us in this episode, where we explore the feather-ruffling topic of farm growth.

In today's episode, Tracy speaks to Terry Betker from BackSwath Management about "The Keys to Financial Success."

So, what are the keys to financial success for farmers? Terry and Tracy both agree that financials are hands down the keys to financial success in farming operations. So why are they so important, you may ask?

Farm business financials capture financial performance regularly, and without that information, it's hard to get clarity on what your financial strengths and weaknesses are. More importantly, without that clarity and understanding, all decisions are made in a void of knowledge. These decisions can work out sometimes, however, they can often have very negative financial consequences on the farm.

Terry even goes on to state that financials are incredibly crucial for all businesses, and even more so, for farming operations. As important as they are, Terry shares that many farmers still do not have financials, and if they do have them, a good number of those farmers do not use the goldmine of data that can are found on those sheets of paper.

Join us as we explore the importance of financials, what the most important statements are, and how these documents can be used as the keys to financial success for your farming operation.

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In today's show, we speak with Terry Betker from Backswath Management about "Setting Your Farm Up For Success." "By failing to prepare (plan), you are preparing (planning) to fail." Benjamin Franklin. This quote sets the stage for today's discussion. If you do not prepare and plan in your business, you are preparing to set your farm up for failure. Terry and his team at Backswath are management consultants, and they work with farmers across Canada to help them with; financial, transition, growth, conflict, and HR management services. Over his many years of working with farmers, Terry has noticed that the farms that take time to plan and run their farm like a business deliberately; these are the farms that do best. In this episode, Terry and Tracy dive into what exactly farm planning is and why it really is needed even if you are a small operation. Terry's underlying message is that it does not need to be complicated. Simply put, it is time spent intentionally working on the farm business and not in the business. In other words, stepping away from the day to day farming activities and taking the time to think about things differently. As you slow down, it is amazing how you begin to see your farming operation so differently. Would you like to build a strong business foundation for your farm? Join Terry and Tracy as they navigate through Terry's simple framework that he calls the Foundation For Farm Success. If you are interested in "Setting Your Farm Up For Success" make sure to download your FREE copy of our "12 Requirements For Effective From Planning." Just click the link below to request that a copy be sent directly to your inbox.

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In today's episode, Tracy speaks with Kelly Dobson, chief leadership officer of LeaderShift Inc, about "Maximizing Your Farm Results With Leadership Training."

In Episode 68, a prequel to today's episode, we spoke to Kelly about the importance of leadership on the farm in the episode titled "The Farm CEO." We explored the fact that very few of us, especially farmers, consider our own leadership as a competitive advantage; however, research shows that farm leader effectiveness can account for as much as 1/3 of business performance. As farmers, we genuinely are the X Factor for massive change in our farming operation.

In today's episode, we speak to Mike from the Ag Exchange Group about "A New Frontier For Grain Marketing."

As farmers, we focus a lot of time and money on producing better crops to increase our yields. Rightfully so, as better crops and increased yields, tend to lead to increased farm revenues. This is every farmer's end goal, isn't it? Mike joins us today to share his thoughts on how farmers can maximize their crop production revenues. He believes that we are entering a new frontier for grain marketing and that by focusing on the marketing of our production, we are entering into what he calls the blue ocean strategy. This is where their online grain marketplace, CXN360, comes in. Short for Commodity eXchange Network, CXN360 connects sellers with buyers. The goal of their platform is to give farmers more connections to buyers, which means more choice, more control, and ideally more revenue. Mike posed the question, "In an increasingly competitive marketplace, where farmers are incredibly busy, how do you efficiently and effectively reach new buyers?

Join us as Tracy and Mike chat about the history of grain marketing, how producers are currently marketing their production, and buckle your seat belts as we take a deep dive into what Mike believes is the new frontier for grain marketing.

Did you enjoy the episode? Let us know what you think. Please leave us a message in the comments or email us at [email protected]. We would love to hear from you!

In today's episode, Tracy speaks with Kelly Dobson, chief leadership officer of LeaderShift Inc, about "The Farm CEO" and the importance of farmers adapting an executive mindset when it comes to their farming operation.

Thinking of yourself as the CEO of your farm might seem like a foreign concept to many farmers, especially if you are a sole operator or a small farming operation. It might even seem more than a little bit exaggerated and over the top. In reality, it's a crucial mindset shift that can pay dividends towards your happiness and farm results.

To drive home the point, Tracy and Kelly take the conversation one step further and compare agriculture to the Business World. In every mainstream business, there is a leader with the title of CEO who is continuously improving themselves and their leadership abilities to increase business results. They do this for several reasons. First off, in order to keep their position as CEO they need to prove that they can continue to drive business results. In order to drive continuous improvement in their business, they realize that they need to constantly improve themselves as a leader. Farmers are avid learners, and for decades they have developed their operation with new varieties, better genetics, better machinery, more land, and so on. Adopting a CEO mindset very well might be the X-Factor that changes your farming operation.

In the interview, Kelly states that the research is clear. "Smart, technically savvy and hard-working" is now entry level for leadership ability. High-performing leaders are leading relationally. Average leadership works okay in average circumstances, but only high leader effectiveness will effectively address our current farming circumstances of increasing volatility, uncertainty, and complexity. These circumstances take an enormous toll on the physical and emotional health of the leader, as well as those around them.

Are you Looking to increase your farm's results? If so, we invite you to join Tracy and Kelly as they speak about becoming the CEO of your operation.

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