In this episode of Your 4, Joseph & Brandon talk about post-comp blues, starting an e-commerce business, the pros & cons of fitness tracking devices, and the reality of hustle culture.

In this episode of Your 4, Joseph & Brandon discuss how to stay motivated on those days when you just feel like staying in bed, what makes a good boss versus what makes a good friend, the current TRT craze, and how to deal with project failures.

Trying to balance all of the different areas of your life can often leave you feeling like a circus clown spinning plates, forever jumping from one plate to another, trying to keep them all from coming crashing down.

And that's the challenge with the pursuit of balance... it's fragile in its nature.

But what if balance wasn't the goal? What if instead of spinning plates, the different areas of your life were interconnected like gears, and by focusing on spinning one all others benefited at the same time?

In this episode, Joseph breaks down the spinning plates analogy and explains its shortcomings, before suggesting a new way to think about the pursuit of goals in different areas of your life.

A short, sharp and value packed episode that will change the way you think about balance in your life.

In this episode of Your 4, Joseph & Brandon discuss how to handle talented employees who are not applying themselves, the benefits of morning workouts and how to transition from working out in the evening to the morning, how to distinguish between feeling tired and being burned out, and why different business owners have different business goals.

Your goal is to fill the bucket up.

And it’s easy. At least when you first start. All you have to do is focus on pouring more liquid into it. More input, more productivity, more effort. 

And as it should, the level of liquid in the bucket rises.

Until it stops. And then starts dropping.

So you focus on pouring more into it. More & more input, more & more productivity, more & more effort. But the level keeps dropping. You keep sliding further & further away from your goal.

And then you recognize the real problem. There are holes in the bottom of your bucket.

They could be big obvious holes, like your business or personal overhead being too high, or a drop in real productivity for the sake of busyness.

But more often than not, they are less obvious, and a result of complacency over time. The daily habits that don’t align with your goals that you have allowed to creep in.

In this episode, Joseph Mencel provides practical & strategic advice on how to identify and plug the holes in the bottom of your bucket with regards to your fitness, business, career and relationship goals.

Joseph then explores what causes the holes in the first place, and what you can do to prevent future holes from developing.

A short episode that you will want to keep saved in your favourites.

In this episode of Your 4, Joseph & Brandon discuss how to seek out new opportunities in the workplace, how to work through traumatic life events, what to do if you worry that you are working too much, and how best to manage anxiety.

Building a start-up business is hard.

And even harder when you have limited resources, no access to finance or capital, and literally start from the bottom, bootstrapping every step along the way.

But it is possible. And The WOD Life are home grown proof.

In this episode, Joseph Mencel sits down with co-founders of The WOD Life, Ben Dineen and Andy Lee, to talk about how they have built a multimillion dollar, world renowned business from the ground up in less than a decade, and the challenges they have overcome along the way.

From getting creative with limited financial resources, to executing on the basics of unit economics, to identifying value propositions, to determining when and how to scale, this episode is an absolute masterclass on how to build a business from 3 of the most successful entrepreneurs in the South Australian fitness space.

Joseph, Ben and Andy leave no sensitive topic untouched, discussing their origin story, how they navigated COVID, how they adapt to change, how they manage personal & business relationships, and how they identify true influence in the fitness industry, before closing out with their thoughts on the future of bricks & mortar retail.

A truly inspirational and educational episode that you will want to listen to more than once!

Enjoy!

In this episode of Your 4, Joseph & Brandon discuss using analytics to optimise your business, prioritising personal development, how to build resilience & mental toughness, and the current change in bricks & mortar retail stores.

Vision without passion is just a fantasy.

Vision & passion without action is just an illusion. But when you combine vision, passion & action in pursuit of your most ambitious goals, you can change the world.

And Tony Doherty has proven it.

Affectionately known as the Godfather of Bodybuilding in Australia, Tony has arguably achieved more in the fitness business than anybody else in the country.

From Doherty’s Gyms, to the Doherty’s Gym Brand, to the IFBB Pro League Australia, to the Arnold Sports Festival, and everything in between, Tony’s resume is astonishing.

But it hasn’t all been sunshine & rainbows along the way.

In this episode, Joseph Mencel sits down with Tony Doherty to chat about his 40 year journey in the fitness business.

From the necessary elements to turn a vision into reality when you start from the bottom, to exerting extraordinary patience in the process, to the preparation & discipline necessary to achieve high levels of success, Joseph & Tony take a deep dive into the valuable lessons Tony has learned through his life experience.

They then change direction and discuss how to keep going when you get knocked down, before addressing the 3 most common dream killers that most of us will experience during our lives, while providing advice on how to maintain perspective through the darkest of days.

Joseph & Tony then close out the episode with a conversation about what the future of bodybuilding and fitness expos in Australia looks like.

An episode so jam packed with practical & strategic advice, we had to break it up into 2 parts!

You’ll want to listen to this one more than once, and share it with everyone you know who is interested in the business of fitness.

Enjoy!

Vision without passion is just a fantasy.

Vision & passion without action is just an illusion.

But when you combine vision, passion & action in pursuit of your most ambitious goals, you can change the world.

And Tony Doherty has proven it.

Affectionately known as the Godfather of Bodybuilding in Australia, Tony has arguably achieved more in the fitness business than anybody else in the country.

From Doherty’s Gyms, to the Doherty’s Gym Brand, to the IFBB Pro League Australia, to the Arnold Sports Festival, and everything in between, Tony’s resume is astonishing.

But it hasn’t all been sunshine & rainbows along the way.

In this episode, Joseph Mencel sits down with Tony Doherty to chat about his 40 year journey in the fitness business.

From the necessary elements to turn a vision into reality when you start from the bottom, to exerting extraordinary patience in the process, to the preparation & discipline necessary to achieve high levels of success, Joseph & Tony take a deep dive into the valuable lessons Tony has learned through his life experience.

They then change direction and discuss how to keep going when you get knocked down, before addressing the 3 most common dream killers that most of us will experience during our lives, while providing advice on how to maintain perspective through the darkest of days.

Joseph & Tony then close out the episode with a conversation about what the future of bodybuilding and fitness expos in Australia looks like.

An episode so jam packed with practical & strategic advice, we had to break it up into 2 parts!

You’ll want to listen to this one more than once, and share it with everyone you know who is interested in the business of fitness.

Enjoy!