Simmone Taitt is the Founder and CEO of Poppy Seed Health, a company she launched after 14 years of working in tech startups such as Gilt Group, SpaFinder, and Handwriting.io. Poppy Seed Health is revolutionizing support and care for pregnant and postpartum individuals through on-demand, 24/7 access to doulas, midwives, and nurses. In addition to her work as CEO of Poppy Seed Health, Simmone serves as the Founder and Principal of HeartSpace NY, a boutique agency with a unique approach to consulting.

Simmone joins us today to discuss the process of building a tech company for womens’ reproductive journeys. She shares the pivotal pregnancy loss experience that sparked the business idea for Poppy Seed Health and outlines how she solidified the company’s name and branding. Simmone also shares advice for fundraising in a male-dominated industry and underscores the value of vulnerability and deep empathy in building a tech product.

“Tech could be used not just for innovation, but also for serving people through creating more accessibility and inclusivity.” - Simmone Taitt

If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

This week’s takeaways from Entreprenista:

Getting bit by the “building bug” and Simmone’s journey from tech to entrepreneurshipHow Simmone’s experience with pregnancy loss led her to found Poppy Seed HealthWhat a doula is and Simmone’s first encounter with oneWhy Simmone focused on Poppy Seed Health’s branding while she was creating the businessHemorrhoids in pregnancy and its relation to shame and stigmaMidwifery care and the important role of nursesPoppy Seed Health’s services and why the company focuses on supporting its customers through text messagingHow Simmone built and beta-tested Poppy Seed Health’s appCreating an equitable business modelThe fundraising process for a tech companyWhy Simmone values empathy and vulnerability when building a product

Resources Mentioned:

App: Flo Health

Our Favorite Quotes:

“Wanting to feel better is a human experience. People should have emotional, mental health, and wellbeing support within seconds in the moments they need it most.” - Simmone Taitt“Have vulnerability, deep empathy, and big returns—not only just for you and your investors, but also for the people you serve.” - Simmone Taitt“When choosing who’s at your cap table, make sure they mirror the people you’re supporting or whoever your customers are.” - Simmone Taitt

Connect with Simmone Taitt:

Poppy Seed HealthPoppy Seed Health on LinkedInPoppy Seed Health on InstagramPoppy Seed Health on FacebookSimmone Taitt on LinkedIn

If you’re looking to take your business to the next level:

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Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you,