Edtech Insiders

Interactive Storytelling for Engaging Education with Maia Glikman of GoKidGo and Matt Hammersley of Novel Effect


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Maia Glikman is a Los Angeles based producer whose body of work spans numerous areas of the entertainment industry. Highlights as an executive include several years at ABC Network, Lucasfilm and Sony Pictures Television. Maia is the CEO of GoKidGo, Inc. and Never Ever Productions, female led ventures developing exceptional IP for children and adults respectively. As a creative producer, Maia’s mandate is the production of high-quality content that resonates with today’s audience, most especially those that champion female and underrepresented voices. Most recently, R.L. Stine’s Story Club, produced by GoKidGo, has been selected as a Best of the Best finalist for "Best Podcast” at the 2022 Cynopsis Awards.

Matt Hammersley is the Co-Founder and CEO at Novel Effect, Inc. Novel Effect is an award-winning mobile app that follows along during story time with interactive music, sound effects, and character voices creating magical moments when you read aloud with your child. They are on a mission to empower educators, parents, and kids to connect and engage with each other and books. Their unique form of storytelling brings the story to life, engaging and capturing the imaginations of children and their grown-ups. They believe every child is full of potential and that more well-read children in the world will create a better future for us all!

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Edtech InsidersBy Alex Sarlin and Ben Kornell

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